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Job Description

Consolidated is a diversified Consumer Electronics, IT Infra and Value Added Services company having the Business Verticals of Retail, Service, B2B and Wellness of Top leading Brands with its significant presence across South India. The company is a valued Apple Partner with a significant presence across South & West, under the iPlanet Apple Premium Reseller store format and the Planet Care, Premium Service Provider. Consolidated is an Authorised Partner for Apple products for Enterprise and Education. Also, partnered with top leading brands Sony, Linen Club and under the Wellness Business Vertical partnered with Cultfit We are headquartered out of Coimbatore, and we have our Regional Offices based out of Bangalore, Mumbai, Chennai and Cochin. The Company Revenue has grown significantly and has crossed 1800 crs in FY 24-25.

How we imagine you:

What we expect from you:

To lead the marketing function across all verticals Retail, Service, B2B, and Education ensuring a unified brand presence that reflects Apple s premium standards. You will drive strategic marketing initiatives that enhance customer engagement, generate leads, strengthen brand affinity, and deliver measurable business outcomes through innovation, digital excellence, and data-driven insights.

Job Responsibilities:

  • Brand Management: Strengthen brand salience and ensure consistency across all channels, aligning with Apple s global marketing standards.
  • Retail Marketing: Develop and execute in-store campaigns to drive footfall, conversion, and loyalty while promoting cross-category sales.
  • Digital & Performance Marketing: Build and implement digital strategies across paid, owned, and earned media to enhance awareness, traffic, and conversion.
  • B2B & Education Marketing: Create and manage marketing programs that support lead generation and brand preference among enterprise and institutional clients.
  • Service Centre Marketing: Design retention campaigns to drive repeat visits and reinforce after-sales brand loyalty.
  • CRM, Data & Analytics: Build unified customer data platforms, use AI/ML for predictive insights, and continuously optimise campaign performance.
  • Leadership & Collaboration: Lead and mentor a diverse marketing team while partnering cross-functionally to ensure marketing initiatives align with business goals.
  • Budget Management: Strategically allocate and track marketing spend to maximise ROI and efficiency.

Requirements:

  • MBA / Postgraduate in Marketing, Communications, or a related discipline.
  • 10 15 years of experience in marketing, including 5+ years in leadership within premium consumer retail, electronics, or lifestyle brands.
  • Strong expertise in digital marketing tools (Google Ads, Meta, CRM, Analytics, Automation platforms).
  • Proven success in multi-channel marketing (Retail + Digital + B2B).
  • Exposure to the Apple ecosystem or luxury/premium brand marketing.
  • Exceptional communication, analytical, and stakeholder management skills.

What we offer:

  • Cross-Functional Collaboration
  • Career growth opportunities
  • Merit-Based Advancement
  • Performance-Based Incentives
  • More than just a job, Consolidated is a lifestyle a different kind of experience.

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