Growth Marketing Manager – Lead Generation (HNI Focus)

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🌍 About Pyse

Pyse is reimagining how wealth contributes to the planet. We are a next-generation investment platform enabling HNIs, UHNIs, and Family Offices to invest directly into high-yielding, sustainable real-world assets — including electric delivery fleets, renewable energy infrastructure, and more. Our investors don’t just earn above-market returns; they fund the future of clean mobility and climate-positive infrastructure.

Backed by marquee ecosystem partners and operating at the intersection of climate and capital, Pyse is scaling rapidly across the UAE and broader GCC.

🎯 Role Overview

Growth Marketing Manager – Lead Generation

lead acquisition

You’ll work closely with the sales team to track conversions, optimize the funnel, and create marketing strategies that directly drive capital inflow into Pyse’s investment opportunities.

📌 Key Responsibilities

• Build and manage lead generation campaigns targeting HNIs, UHNIs, and wealth advisors across the UAE and India
• Plan and execute both digital and offline campaigns — including paid ads, webinars, investor events, and co-branded activations
• Partner with ecosystem players (private banks, wealth managers, investor clubs, etc.) to run joint demand-gen campaigns
• Track performance across campaigns and channels, and optimize for CPL, conversion rate, and deal size
• Work closely with the sales and investor relations teams to qualify leads and ensure proper handoff and follow-through
• Support creation of landing pages, email flows, and conversion content that guides HNIs toward engaging with Pyse
• Help refine investor personas and identify new lead sources across different wealth segments
• Own the full top-of-funnel strategy, from outreach planning to lead nurturing

👤 Ideal Candidate Profile

• 3–4 years of experience in growth marketing, demand generation, or field marketing
• Must be experienced in financial services, alternative investments, or high-ticket B2B marketing
• Proven track record of running campaigns that drive qualified B2B or HNI leads
• Comfortable planning both digital campaigns and physical activations like events, networking dinners, and roundtables
• Familiar with tools like HubSpot, LinkedIn Ads, Meta, Google Ads, and email marketing platforms
• Understands the nuances of HNI/wealth communication and how to tailor messaging for affluent audiences
• Highly data-driven, with the ability to measure and improve funnel metrics
• Self-starter who can work cross-functionally with sales, ops, and design teams

🚀 Why Join Pyse?

• Be part of a high-growth climate-tech company reinventing wealth and sustainability
• Own and build a high-impact marketing funnel targeting a premium investor audience
• Work directly with founders, sales, and partnerships teams to scale capital inflows
• Attractive performance-based incentives and long-term growth opportunity
• Exposure to the UAE and GCC market with opportunities for travel and leadership