Growth & Demand Generation Manager

About Humanli.ai

education, healthcare, and enterprise decision-making

E-commerce, Retail, Logistics, Power, and Supply Chain

Role Overview

This is not a performance marketing role.

B2B SaaS demand generation role

• Build and execute

  account-based marketing (ABM) strategies

  for enterprise clients.
• Generate

  qualified pipeline for ₹40L+ ACV deals

  .
• Enable founders and sales in

  CXO-level conversations

  with strong GTM collateral.

founding growth hire

Key Responsibilities

Enterprise Demand Generation

• Own

  pipeline creation

  by executing ABM campaigns across priority verticals (Ecom, Retail, Logistics, Power, Supply Chain).
• Build lead funnels through

  targeted outreach, industry events, thought-leadership campaigns

  .

GTM & Sales Enablement

• Craft

  sector-specific value propositions, decks, proposals, and case studies

  that resonate with CXOs.
• Partner with founders to drive

  enterprise pursuits (₹40L+ ACV opportunities)

  .

Market Intelligence & Positioning

• Analyse market trends, competitor offerings, and customer pain points.
• Refine GTM narratives and help shape DoD’s enterprise positioning.

Brand & Ecosystem Presence

• Represent Humanli.ai at

  conferences, policy dialogues, and partner forums

  .
• Drive content initiatives (whitepapers, insights, reports) that establish category leadership.

Candidate Profile

• 3–7 years of experience in

  B2B SaaS growth, demand generation, or GTM

  .
• Proven track record of generating

  enterprise pipeline

  (not just digital leads).
• Strong understanding of

  ABM, enterprise funnels, and SaaS marketing metrics (pipeline, CAC, ACV, ARR)

  .
• Excellent communication and storytelling skills for

  CXO-level engagement

  .
• Entrepreneurial mindset: thrives in

  early-stage, build-from-scratch environments

  .
• Exposure to

  E-commerce, Retail, Logistics, Power, or Supply Chain

  is a plus.

(MBA a plus but not mandatory — we prioritise outcomes over degrees.)

Compensation

• Fixed Salary:

  ₹15–20 LPA

• Performance Bonus:

  Up to 30–40% of fixed, linked to

  qualified pipeline and revenue contribution

  .

• ESOPs:

  Offered based on performance after 12 months.

Why Join Us

• Be the

  founding growth hire

  for Humanli.ai’s flagship AI platform.
• Work directly with

  founders on GTM, enterprise pursuits, and market positioning

  .
• Fast-track growth to

  Head of Growth / GTM Lead within 12–18 months

  .
• Shape how billion-dollar industries adopt

  AI for decision-making

  .