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Job Title: Assistant Manager – Google Ads Location: Indore, Madhya Pradesh Experience: 3–4 Years Job Type: Full-time Job Summary: We are seeking a strategic and data-driven Assistant Manager – Google Ads to lead, manage, and scale paid advertising efforts across Google Ads platforms. The ideal candidate should have 3–4 years of hands-on experience in planning, executing, and optimizing high-performing ad campaigns and be capable of overseeing junior team members while aligning campaigns with broader marketing objectives. Key Responsibilities: Strategically plan and manage end-to-end Google Ads campaigns (Search, Display, Shopping, YouTube, Performance Max). Lead keyword research, competitor benchmarking, and market analysis to identify new opportunities. Monitor and analyze campaign performance data daily to drive improvements in ROI, CTR, CPC, and conversions. Create and test ad copies, extensions, and audience targeting strategies to optimize performance. Guide the development of landing pages and ensure alignment between ad creatives and destination pages. Prepare detailed performance reports and actionable insights for senior management. Collaborate with SEO, content, design, and web development teams for integrated marketing efforts. Mentor junior team members and support their campaign management and upskilling. Stay updated with the latest trends and best practices in digital advertising and Google Ads. Requirements: 3–4 years of proven experience managing Google Ads campaigns (Search, Display, Shopping, Video). Google Ads Certification is mandatory or should be acquired within the first month of employment. Proficiency in Google Analytics, Tag Manager, and conversion tracking tools. Strong analytical skills and comfort working with campaign data and KPIs. Familiarity with budget planning, pacing, and performance forecasting. Excellent verbal and written communication skills. Strong organizational skills and attention to detail. Preferred Qualifications: Experience handling leads generation or e-commerce ad campaigns. Exposure to other paid platforms like Meta Ads (Facebook/Instagram), Bing Ads, or LinkedIn Ads. Understanding of marketing funnels, user journeys, and cross-channel attribution. What We Offer: Competitive salary with performance-linked bonuses Opportunity to lead strategic initiatives in paid advertising A growth-focused, collaborative work culture Professional development support (certifications, training, workshops) Exposure to global campaigns and diverse industry clients Show more Show less
