E-Commerce Executive

Job Summary: We are seeking a highly motivated and results-oriented E-commerce Executive to join our dynamic team. The E-commerce Executive will be responsible for managing and optimizing our online sales channels, enhancing the customer experience, and driving revenue growth. This role requires a blend of analytical skills, digital marketing expertise, and a strong understanding of e-commerce operations in the Indian market.

Key Responsibilities:

Platform Management:

• Manage and optimize the company's e-commerce platforms (website, online marketplaces like Amazon, Flipkart, Myntra, etc.).
• Oversee product listings, including creating compelling product descriptions, optimizing images, setting competitive pricing, and managing inventory.
• Ensure accurate and up-to-date information is displayed on all platforms.
• Monitor website functionality, troubleshoot technical issues, and collaborate with IT/development teams for enhancements.

Digital Marketing & Sales Growth:

• Develop and implement effective e-commerce strategies to drive online sales and enhance customer acquisition and retention.
• Execute and monitor digital marketing campaigns, including SEO, SEM, social media marketing, email marketing, and other performance marketing initiatives.
• Analyze web traffic, customer behavior, and sales data to identify trends, opportunities for growth, and areas for improvement.
• Implement A/B testing and conversion rate optimization (CRO) strategies to improve site performance and user experience.

Customer Experience & Operations:

• Enhance the end-to-end e-commerce journey for customers, from lead generation to conversion and post-purchase follow-up.
• Coordinate with the customer service team to resolve inquiries, complaints, and returns efficiently.
• Oversee order fulfillment processes and ensure timely and accurate deliveries by coordinating with logistics partners.
• Monitor customer feedback, reviews, and ratings to identify areas of improvement and implement strategies for enhancing customer satisfaction.

Market Research & Analysis:

• Conduct market research and competitor analysis to identify industry trends, new business opportunities, and competitive strategies.
• Prepare and present reports on e-commerce metrics and KPIs (Key Performance Indicators) to track performance and make data-driven recommendations.

Collaboration & Communication:

• Collaborate closely with cross-functional teams including Marketing, Sales, Product Development, Logistics, and IT to ensure seamless integration of e-commerce initiatives.
• Maintain strong relationships with third-party vendors, payment gateways, and marketplace representatives.

Skills and Qualifications:

• Education: Bachelor's degree in Marketing, Business Administration, E-commerce, or a related field.
• Experience: 1-3 years of proven experience in an e-commerce or digital marketing role, preferably in India.
• E-commerce Platforms: Proficiency in managing major e-commerce platforms and familiarity with online marketplaces (Amazon Seller Central, Flipkart Seller Hub, etc.).
• Digital Marketing: Strong understanding and practical experience with digital marketing channels including SEO, SEM (Google Ads), Social Media Marketing, and Email Marketing.
• Analytics: Proficient in using web analytics tools (e.g., Google Analytics) to track performance, analyze data, and generate actionable insights.
• Data Analysis: Excellent analytical and problem-solving skills with the ability to interpret data and make data-driven decisions.
• Communication: Strong written and verbal communication skills in English. Proficiency in regional Indian languages is a plus.
• Organizational Skills: Ability to manage multiple tasks, prioritize effectively, and meet deadlines in a fast-paced environment.
• Proactiveness: A self-starter with a proactive attitude and a keen eye for detail.
• Team Player: Ability to work collaboratively within a team and cross-functionally.

Preferred Qualifications (Bonus Points):

• Experience with CRM and marketing automation platforms
• Knowledge of inventory management systems.
• Certifications in digital marketing or e-commerce.

Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹30,000.00 per month

Benefits:

• Cell phone reimbursement

Application Question(s):

• Do you have a strong command in communication in English?

Experience:

• E-commerce Executive: 1 year (Preferred)

Work Location: In person