Digital Sales Manager (Publishing)

About Bloomsbury Publishing India

Bloomsbury Publishing India is a dynamic and fast-growing arm of Bloomsbury Publishing Plc, a leading global independent publisher. We publish across Trade, Academic, and Professional segments, committed to delivering high-quality content to readers and professionals alike.

Role Overview

We are seeking a strategic, analytical, and experienced Digital Sales Manager to lead and scale our e-commerce and digital sales operations across platforms like Amazon, Flipkart, and other key online retailers. This role is central to Bloomsbury India’s digital growth strategy and requires a combination of ecommerce expertise, commercial acumen, and operational excellence. The candidate will oversee product listings, sales forecasting, inventory planning, digital promotions, and campaign management while working cross-functionally with Editorial, Marketing, and Supply Chain teams.

Key Responsibilities

Digital Sales & Platform Management

• Drive digital revenue growth through Amazon (Vendor Central/Seller Central) and other ecommerce platforms.

• Select and propose frontlist and backlist titles suitable for ecommerce-specific strategies.

• Finalize pricing, print/import quantities, and discounting in collaboration with the Head of Sales.

• Monitor and optimize availability, inventory levels, and listing accuracy to ensure discoverability and avoid stockouts.

• Ensure timely listing of new titles and coordinate with inventory and warehouse teams to ensure pre-launch availability.

• Oversee metadata accuracy and bibliographic updates across systems and retail platforms.

• Manage return rates and implement strategies to protect profit margins.

• Build and sustain strong relationships with key ecommerce partners including Amazon, Flipkart, and Cloudtail.

• Liaise regularly with category managers to ensure visibility for priority titles, upcoming releases, and seasonal promotions.

• Monitor marketplace trends and retailer-specific campaigns to inform internal planning.

• Design and execute high-ROI AMS (Amazon Marketing Services) campaigns, keyword strategies, and sponsored ads.

• Create promotional bundles, price-led campaigns, and digital visibility plans for key titles and series.

• Work with Marketing and Editorial to develop launch and promotional calendars for digital-first success.

• Track sales performance, conversion rates, and campaign effectiveness across digital platforms.

• Prepare monthly dashboards, forecasts, and insights for internal stakeholders and senior leadership.

• Use analytics to guide promotional planning, pricing decisions, and inventory optimization.

Required Skills & Experience

• Minimum 10 years of experience in ecommerce, digital sales, or online retail, with a proven track record of success.

• Prior experience managing Amazon accounts via Vendor Central and/or Seller Central is essential.

• Experience in publishing, FMCG, media, or consumer goods is preferred.

• Strong command over commercial and pricing strategy, discount modeling, and digital product lifecycle management.

• Highly proficient in MS Excel, PowerPoint, and reporting tools; knowledge of analytics platforms is an advantage.

• Excellent communication, organizational, and cross-functional coordination skills.

• Self-driven, performance-oriented, and comfortable with ambiguity in a fast-paced environment.

• Proven ability to handle inventory, promotions, and data-driven campaign planning.

• Excellent communication, coordination, and stakeholder management skills