About Bloomsbury Publishing India Bloomsbury Publishing India is a dynamic and fast-growing arm of Bloomsbury Publishing Plc, a leading global independent publisher. We publish across Trade, Academic, and Professional segments, committed to delivering high-quality content to readers and professionals alike. Role Overview We are seeking a strategic, analytical, and experienced Digital Sales Manager to lead and scale our e-commerce and digital sales operations across platforms like Amazon, Flipkart, and other key online retailers. This role is central to Bloomsbury India’s digital growth strategy and requires a combination of ecommerce expertise, commercial acumen, and operational excellence. The candidate will oversee product listings, sales forecasting, inventory planning, digital promotions, and campaign management while working cross-functionally with Editorial, Marketing, and Supply Chain teams. Key Responsibilities Digital Sales & Platform Management • Drive digital revenue growth through Amazon (Vendor Central/Seller Central) and other ecommerce platforms. • Select and propose frontlist and backlist titles suitable for ecommerce-specific strategies. • Finalize pricing, print/import quantities, and discounting in collaboration with the Head of Sales. • Monitor and optimize availability, inventory levels, and listing accuracy to ensure discoverability and avoid stockouts. • Ensure timely listing of new titles and coordinate with inventory and warehouse teams to ensure pre-launch availability. • Oversee metadata accuracy and bibliographic updates across systems and retail platforms. • Manage return rates and implement strategies to protect profit margins. • Build and sustain strong relationships with key ecommerce partners including Amazon, Flipkart, and Cloudtail. • Liaise regularly with category managers to ensure visibility for priority titles, upcoming releases, and seasonal promotions. • Monitor marketplace trends and retailer-specific campaigns to inform internal planning. • Design and execute high-ROI AMS (Amazon Marketing Services) campaigns, keyword strategies, and sponsored ads. • Create promotional bundles, price-led campaigns, and digital visibility plans for key titles and series. • Work with Marketing and Editorial to develop launch and promotional calendars for digital-first success. • Track sales performance, conversion rates, and campaign effectiveness across digital platforms. • Prepare monthly dashboards, forecasts, and insights for internal stakeholders and senior leadership. • Use analytics to guide promotional planning, pricing decisions, and inventory optimization. Required Skills & Experience • Minimum 10 years of experience in ecommerce, digital sales, or online retail, with a proven track record of success. • Prior experience managing Amazon accounts via Vendor Central and/or Seller Central is essential. • Experience in publishing, FMCG, media, or consumer goods is preferred. • Strong command over commercial and pricing strategy, discount modeling, and digital product lifecycle management. • Highly proficient in MS Excel, PowerPoint, and reporting tools; knowledge of analytics platforms is an advantage. • Excellent communication, organizational, and cross-functional coordination skills. • Self-driven, performance-oriented, and comfortable with ambiguity in a fast-paced environment. • Proven ability to handle inventory, promotions, and data-driven campaign planning. • Excellent communication, coordination, and stakeholder management skills
About Bloomsbury Publishing India Bloomsbury Publishing India is a dynamic and fast-growing arm of Bloomsbury Publishing Plc, a leading global independent publisher. We publish across Trade, Academic, and Professional segments, committed to delivering high-quality content to readers and professionals alike. About Role This role is crucial for managing the end-to-end publicity of assigned books, including creating and executing comprehensive campaigns across various media, events, podcasts, and influencer partnerships. The candidate is required to be creative and proactive professional with a deep understanding of the Indian media landscape and a passion for books and storytelling. Key Responsibilities Strategic Planning & Execution · Develop and implement comprehensive publicity plans for assigned UK and India titles at least three months in advance. These plans will cover our diverse list, including priority authors, agency titles, and children's books. · Work on author-specific and spokesperson-specific plans to build their public profile and media presence. · Oversee all aspects of media announcements, ensuring appropriate timing and frequency to maximize impact. · Collaborate with the sales and product teams to align publicity efforts with broader business goals. · Monitor and analyze media trends to identify new opportunities and provide strategic input to the overall publicity strategy. Media & Public Relations · Secure visibility for our publishing house and its titles across a wide range of mainstream and online media outlets, including print, digital, podcasts, and broadcast. · Maintain and update comprehensive media lists across various beats, regions, and genres. · Actively build and nurture strong relationships with key journalists, editors, and producers to secure reviews, features, and author interviews. · Manage the end-to-end process of sending out review copies, following up on pitches, and sharing placement updates with authors and internal stakeholders. Content Creation · Conduct research to generate fresh content ideas that effectively pitch frontlist and priority titles. · Craft compelling, title-specific pitch notes for all assigned books. · Oversee the development of promotional materials such as infographics, video content, and photo releases, working closely with our design team. · Contribute to speech writing and talking points for company spokespersons. Events & Partnerships · Lead the planning and execution of all book-related events from start to finish. · Identify and secure brand tie-ups and partnerships for book promotions and events to enhance reach and impact. Influencer Management · Develop and maintain a robust repository of influencers across various topics and industries. · Cultivate strong relationships with key influencers and creators. · Design and execute targeted influencer campaigns for key titles to achieve maximum amplification and audience engagement. Thought Leadership · Research and identify speaking opportunities and platforms for our authors and company spokespersons. · Maintain a calendar of thought leadership forums and pitch relevant individuals to enhance their professional profile. · Actively participate in industry forums and events to stay abreast of publishing trends and network with peers.
About Bloomsbury Publishing India Bloomsbury Publishing India is a dynamic and fast-growing arm of Bloomsbury Publishing Plc, a leading global independent publisher. We publish across Trade, Academic, and Professional segments, committed to delivering high-quality content to readers and professionals alike. A Head of Marketing is responsible for planning, strategizing and leading all marketing and promotional campaigns for Bloomsbury’s consumer and children’s lists. It also includes managing budgets, and setting goals for marketing team. Here's an overview of their responsibilities: Job responsibilities: Planning and Strategy · Develop marketing strategy outlining annual marketing priorities · Develop annual marketing budget and spends across all channels · Outline publicity, social media, digital marketing and offline marketing plans on a quarterly basis, determine priorities across frontlist, backlist, priority authors, agency lists and children’s lists · Ensure bi-monthly/quarterly content calendars for social media · Ensure bi-monthly planning calendars for online retail, publicity and offline retail · Monitor, track and maintain a record of budget spends across all marketing channels · Monitor and track important trends in marketing and share insights for creative improvement with the team Team management · Priortising team work and ensuring efficient processes · Overseeing all team activities. Providing inputs where necessary and monitoring progress · Planning and creating avenues for discussion on new marketing opportunities · Ongoing overview of product and social media portfolios on a daily basis · Planning and determining requirement of creatives and briefing team · Registering issues and escalating them where necessary Stakeholder management · Maintaining relationship with Bloomsbury India’s key authors · Discussing marketing avenues and plans and setting expectations · Ensuring implementation of plans as laid out to authors · Ongoing interface with select authors for maximizing marketing potential of their books · Cross leveraging author contacts for wider marketing efforts where possible · Ongoing interface with Bloomsbury’s Publishers to understand priorities and marketing avenues Publicity · Review and finalise service agreement and scope of work with media monitoring agency and other partners · Review and analyze trends in share of voice, competitor mapping and recommend ways of improving · Develop broad strategy for media relations, and maintain relationships with top editors across media · Build relationships with and work in close coordination with UK publicity team to stay on top of publicity requirements · Identify media opportunities for company spokespersons and develop content as required · Identify media list requirements and contribute to database management · Lead all lit fest related coordination and communication across all stakeholder groups · Identify stringer requirements and engage services as required Digital marketing · Create a roadmap for digital marketing initiatives annually including all existing and emerging online mediums · Devise and implement division/list/series/author specific campaigns · Manage and positively enhance company’s online presence including on social media · Review and analyse social media reports on a regular basis and suggest improvements · Manage relationships with online retailers and explore new avenues of collaboration with them · Review content uploaded on Bloomsbury India’s website on a regular basis and ensure consistency Events · Planning and managing events including book launches and book fairs · Ensuring coordination across all marketing team members to execute an event seamlessly · Primary contact point for the author during event execution · Ensuring best mileage through an event by devising a 360 degree marketing plan · Reviewing content for social, digital media and publicity for event activation Vendor and Partner Management · Manage marketing relationships with all key retailers, online and physical, to optimize company’s presence through them. · Negotiating costs and ensuring quality of material meets specified standards · Liaise with potential venue/food/liquor partners to optimize on cost and visibility · Reviewing contracts and scope of work of partners engaged and updating them as required Required skills and experience: · Work experience as Head of Marketing or similar, preferably within trade publishing industry · Strong understanding of trade publishing landscape · Experience running successful marketing campaigns · Knowledge of digital marketing · Leadership skills with the ability to set and prioritize goals · Analytical mind · Excellent communication and presentation skills · Preferably a Master’s degree holder in Business Management/Marketing or English Literature