Digital Marketing Specialist

🌟 Job Title: Digital Marketing Specialist

Location:

Job Type:

Pay:

Education:

Experience Required:

Preference:

🛠️ Key Responsibilities:

Website Development & Maintenance

• Create a

  new company website

  from scratch
• Maintain and regularly update existing websites
• Ensure websites are user-friendly, mobile-responsive, and SEO-optimized

Social Media Strategy & Content

• Design

  custom social media posts

  for Instagram, LinkedIn, Facebook, Twitter
• Handle content scheduling, audience engagement, and follower growth
• Build a consistent online presence across platforms

Content Creation & Design

• Develop engaging content using

  Canva

  ,

  Photoshop

  ,

  Freepik

• Edit videos using

  CapCut

  or equivalent tools for promotions and reels
• Strong writing and editing skills for captions, blogs, newsletters, and campaigns

CRM & Campaigns

• Use

  Zoho CRM

  to manage customer interactions, email campaigns, and lead workflows
• Maintain accurate campaign reports and data logs

• SEO & Analytics

• Implement

  on-page and off-page SEO

  best practices
• Use Google Analytics, Search Console, and related tools for traffic and performance reporting

Collaboration

• Work closely with

  architects, structural engineers, and the management team

• Develop a deep understanding of the business to create relevant and impactful marketing campaigns

Portfolio & Branding

• Create and manage company and client

  project portfolios

  (PDF & web versions)
• Ensure brand consistency across all visual and written communication

Strategy & Execution

• Build and lead comprehensive

  business marketing strategies

• Manage digital marketing independently, from idea to execution

✅ Required Skills:

• Strong communication and work ethic
• Excellent multitasking and time management
• Tools: Canva, Photoshop, Freepik, CapCut
• Web design tools(Preferably GoDaddy tools)
• SEO knowledge and social media tools
• Strong English writing and creative content skills

🎯 Job Requirements:

• Experience:

• Digital Marketing: 5 years (Required)

• Additional Preference:

• Experience working with

  US-based clients or audiences

• Knowledge of graphic and web design is an added advantage

💼 Benefits:

• ✅ Health Insurance
• ✅ Paid Time Off (PTO)
• ✅ Provident Fund (PF)
• ✅Monday to Friday
• ✅ Casual and Sick Leaves