Digital Marketing Specialist

Job Role: Digital Marketing Executive Location: Lucknow Salary: Up to 3.5 LPA

About the role: Design, build and maintain social and digital Media presence of E-city Ventures companies using innovative strategies.

Responsibilities:

➢ Plan and implement strategies for social media marketing, database marketing, E-mail, and display advertising campaigns. ➢ Budget planning. ➢ Co-ordinate with event management agencies to organizes events at Malls. ➢ Co-ordinate with Mall Heads for ideation and execution of digital programs ➢ Co-ordinate with retailers for various social media campaign procedures. ➢ Monitor and measure performance of all social media campaigns, events, and activities and assess against targets/ goals. ➢ Develop process & tracking mechanism- ROI monitoring, Work with influencers. ➢ Evaluate end-to-end customer experience across multiple channels and customer touch points. ➢ Use the feedback received from customers to revive social media strategy ➢ Ensuring the website and other social media pages are updated regularly and protected by enabling the appropriate security measures and their subscriptions to be renewed in time. ➢ Conceptualizing and Preparing creatives to be put up on Social and Print Media – daily

Candidate Requirement:

➢ Bachelor’s degree in marketing / BMS/ Digital Marketing ➢ 3 -5 years relevant experience. (Content Marketing/ Digital Marketing/ Social Media Marketing/ SEO Up to date with the latest trends and best practices in digital Marketing. ➢ High Level of creative thinking. ➢ Good knowledge of MS office, Corel Draw and CAD ➢ Excellent written and verbal communication skills.

Job Types: Full-time, Permanent, Fresher

Pay: ₹300,000.00 - ₹350,000.00 per year

Benefits:

• Paid time off

Experience:

• Digital marketing: 3 years (Required)
• Social media marketing: 3 years (Required)

Work Location: In person