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Job Title: Digital Marketing Manager Location: Pune Experience: 2-4 Years Industry: Digital Marketing Job Summary: We are looking for a results-driven Digital Marketing Manager with a strong grasp of all domains of digital marketing, including social media, content, SEO, paid ads, and lead generation. The ideal candidate will have hands-on experience in building marketing funnels, using automation tools, managing cross-functional teams, and handling clients across India and international markets (USA, UK, Canada, Gulf). Key Responsibilities:1. Social Media Marketing: Manage and execute end-to-end SMM campaigns across all platforms (Meta, LinkedIn, Twitter, etc.) Deep understanding of social media algorithms and trends Strategic content planning and performance analysis 2. Content & Paid Ads: Develop engaging, SEO-optimized content (blogs, social posts, ad copies, etc.) Run and manage Meta Ads (Facebook & Instagram) Build and optimize ad funnels for lead nurturing 3. SEO (Search Engine Optimization): Website SEO & Local SEO: Keyword research, Google Business Profile optimization On-Page SEO: Meta tags, internal linking, schema, content optimization Off-Page SEO: Link building, guest blogging, citations Technical SEO: Basic understanding of crawl issues, speed optimization E-commerce SEO: Product schema, filters, collection pages optimization 4. Lead Generation & Automation: Expertise in multi-channel lead generation: LinkedIn, cold email, landing pages Use tools like Apollo, Instantly, LinkedIn automation, and email workflows Familiarity with AI tools and CRM integrations for outreach 5. Client & Team Management: Handle domestic and international clients confidently Conduct client meetings, reporting, and strategy sessions Allocate tasks and monitor performance of SEO, SMM, and graphics teams 6. Branding & Strategy: Understanding of color psychology, brand elements, and market positioning Create custom digital marketing strategies tailored to client goals Work closely with graphic designers and copywriters to execute campaigns Preferred Qualifications: Experience working with clients from USA, UK, Canada, Gulf countries Strong knowledge of international and domestic digital trends Excellent verbal and written communication skills Ability to multitask and work in a fast-paced environment Tools & Platforms Knowledge (Preferred): Meta Ads Manager, Google Ads SEO Tools: Ahrefs, SEMrush, Screaming Frog, Google Search Console CRM/Automation: Apollo, Instantly, Mailchimp, HubSpot Project Management: Trello, Asana, ClickUp Design Coordination: Photoshop, Adobe Creative Suite basics Show more Show less
