Digital Marketing Manager

4 years

0 Lacs

Posted:4 days ago| Platform: Linkedin logo

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Work Mode

Remote

Job Type

Full Time

Job Description

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About Media247 Digital

Media247 Group

Our mission is to create marketing ecosystems that drive measurable business growth — combining performance strategy, creative storytelling, and intelligent media execution.

Role Overview

Digital Marketing Manager

The ideal candidate has a deep understanding of paid media, analytics, automation, and funnel optimisation — and can translate marketing data into real business impact.

Key Responsibilities

  • Develop, implement, and manage

    integrated digital marketing strategies

    across paid, owned, and earned channels.
  • Lead

    performance marketing campaigns

    on Meta, Google, YouTube, and LinkedIn to achieve growth and ROI goals.
  • Design and optimise

    funnel-based user journeys

    — awareness → consideration → conversion → retention.
  • Manage

    ad budgets, media plans, and forecasts

    , ensuring efficient allocation and measurable results.
  • Oversee

    tracking and analytics

    , including GA4, Tag Manager, and CRM integrations.
  • Analyse campaign performance (CTR, CPL, CAC, ROAS, LTV) and present actionable insights.
  • Collaborate with creative, strategy, and content teams to ensure message and design alignment.
  • Stay current with digital trends, platform policies, and automation tools to maintain a competitive edge.

Qualifications

  • Minimum

    4 years of experience

    in digital or performance marketing, preferably within an agency setting.
  • Proven success managing paid media campaigns with measurable ROI.
  • Strong expertise in

    Google Ads, Meta Ads, GA4, Tag Manager, and CRM tools

    (e.g., HubSpot, Zoho).
  • Analytical thinker with strong problem-solving and decision-making skills.
  • Excellent communication and project-management abilities.
  • Bachelor’s degree in Marketing, Communications, or Business (MBA preferred).
  • Experience in high-growth sectors like real estate, tourism, or luxury brands is a plus.

What We Offer

  • Work on campaigns for leading regional and global brands.
  • Remote flexibility within a high-performance culture.
  • Autonomy to experiment with new tools and creative strategies.
  • Exposure to AI-driven marketing, automation, and advanced analytics.
  • Media247 Digital is an equal-opportunity employer.

    We celebrate diversity and are committed to creating an inclusive, growth-driven environment.

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