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Job Title: Digital Marketing Manager Location: Kochi, India Job Type: Full-Time Role Overview: We are looking for a Digital Marketing Manager to lead and execute our digital strategy, drive qualified leads, and elevate brand visibility globally. This is a strategic role ideal for a hands-on marketer with experience in B2B tech marketing, especially in ERP and enterprise software domains. Key Responsibilities: Plan, develop, and execute multi-channel digital marketing campaigns (SEO, SEM, email, LinkedIn, social media). Manage paid advertising campaigns (Google Ads, LinkedIn Ads) and optimize performance. Oversee website performance, content marketing, and lead generation initiatives. Coordinate with design and content teams to produce engaging assets (blogs, whitepapers, case studies). Monitor KPIs and prepare monthly reports using Google Analytics, HubSpot, or similar tools. Conduct competitive analysis and stay updated with B2B marketing trends. Collaborate closely with sales and leadership teams to align marketing goals with business objectives. Requirements: 5+ years of experience in digital marketing, preferably in IT or SaaS industries. Proven experience with performance marketing, SEO, and content strategy. Hands-on experience with tools like Google Ads, Google Analytics, HubSpot, SEMrush, and LinkedIn Campaign Manager. Strong understanding of enterprise software and B2B buyer journeys. Excellent communication, project management, and analytical skills. Preferred Qualifications: Experience marketing Oracle JD Edwards, NetSuite, or similar ERP solutions. Familiarity with international markets (Middle East, US, APAC). Certifications in digital marketing (Google, HubSpot, etc.) are a plus. How to Apply: Send your resume and portfolio to divya@ithr360.com or apply via LinkedIn. Show more Show less
