Digital Marketing Manager

About the Role

We’re an AdTech company building the future of retail experiences and advertising, and are looking for a results-obsessed Performance Marketer / Digital Marketing Manager to turbo-charge our growth engine. If you live and breathe CPCs, ROAS, and funnel optimisation—and love turning data into dazzling revenue—this role is for you.

Key Responsibilities

• Own the paid-media stack – plan, launch, and optimise campaigns across Google Ads, Meta, LinkedIn, programmatic, and emerging channels.
• Scale what works – run rapid A/B & multivariate tests on ad copy, creative, landing pages, and audiences to drive continual uplift in CAC:LTV.
• Full-funnel analytics – build dashboards, track attribution (GA4 / Mixpanel), and translate insights into actionable growth levers.
• Collaboration powerhouse – work hand-in-hand with design, content, product, and sales to craft integrated campaigns that hit pipeline and revenue targets.
• Budget & forecast – own monthly and quarterly spend plans, ensuring every rupee delivers outsized ROI.
• Lifecycle marketing – design and execute nurture sequences (email, WhatsApp, push) that convert prospects and retain customers.
• Stay ahead of the curve – monitor industry trends, algorithm updates, and competitor activity to keep our campaigns cutting-edge.

Requirements

• 3+ years’ proven success in performance marketing or digital growth roles (agency or high-growth start-up preferred).
• Demonstrated mastery of paid-media platforms: Google Ads (Search, Display, YouTube), Meta Ads Manager, LinkedIn Campaign Manager; bonus points for Amazon ads experience.
• Strong command of GA4, Tag Manager, Data Studio/Looker, Excel/Sheets, and attribution modelling.
• Track record of hitting aggressive CPA / ROAS targets.
• Solid understanding of landing-page CRO, SEO fundamentals, and marketing automation (HubSpot / Klaviyo / MoEngage).
• Comfortable working in a fast-paced, test-and-learn environment with tight deadlines and shifting priorities.
• Stellar communication and stakeholder-management skills.

Nice to Have

• Experience scaling B2B SaaS or AdTech products.
• Certification(s): Google Ads, Meta Blueprint, HubSpot, or similar.
• Familiarity with no-code tools (Webflow, Zapier) for rapid experiment deployment.
• Knowledge of creative strategy for performance ads (hook frameworks, thumb-stopper videos).

To Apply

Send your résumé, a short note on your biggest campaign win (with numbers!), and links to any relevant dashboards or case studies to hr@ebanitech.com. Impress us with data, not buzzwords.