Digital Marketing Manager

As a Digital Marketing Manager at Brainstorm Force, you’ll be responsible for planning, leading, and optimizing multi-channel marketing initiatives that directly impact our growth.

You will own key marketing channels, manage end-to-end campaigns, and guide a small team of cross-functional collaborators to improve performance.

Why You’ll Love Working With Us

• Remote work
• Flexible working hours
• Competitive pay
• Paid time off
• Allowances for setting up workspace
• Excellent work-life balance
• Career growth opportunities

Your role bridges hands-on execution (experiments, funnels, campaigns) with channel ownership and performance leadership - driving traffic, conversions, and retention.

Key Responsibilities:

Marketing Strategy & Campaigns:

• Own and execute data-driven marketing campaigns across SEO, paid ads, content, affiliates, and email.
• Align channel strategies with business and product-level goals.
• Plan and coordinate product launches, cross-sell/upsell campaigns, and retargeting flows.
• Lead end-to-end execution - from idea, creative briefs, and collaboration with stakeholders to delivery and reporting.

Channel & Funnel Management:

• Take ownership of channels like SEO, email, paid, content, or affiliates and ensure measurable performance improvements.
• Build and optimize funnels for awareness → nurture → conversion → retention.
• Test and iterate creatives, landing pages, CTAs, and email sequences for higher engagement and conversions.

Performance Tracking & Optimization:

• Monitor campaign performance using GA4, Looker Studio, Hotjar, and SEO tools.
• Report ROI metrics such as CAC, ROAS, CTR, conversion rates, and revenue impact.
• Run A/B or multivariate experiments to validate growth hypotheses and scale what works.

Content & Partnerships:

• Collaborate with content, design, and creator/affiliate partners to produce high-converting assets.
• Support and scale affiliate and influencer partnerships with strategic campaigns and content co-creation.
• Ensure content strategies engage the right audience across blogs, social, and partner channels.

Team Leadership & Collaboration:

• Mentor and guide junior marketers (Marketing Associates / Specialists) on execution and outreach best practices.
• Delegate effectively, providing clear briefs and ensuring campaign consistency.
• Partner with product and design teams to align messaging, assets, and user experience.

Required Skills and Qualifications:

• 4-7 years of digital marketing experience, with proven success executing and managing multi-channel campaigns.
• Strong ownership of marketing channels including SEO, email, ads, content, affiliates, or influencers.
• Proficiency in analytics and campaign tools (GA4, Looker Studio, Semrush/Ahrefs, Meta Ads Manager, UTM tracking).
• Excellent writing and copy-editing skills, with the ability to simplify and clarify messaging.
• Strong grasp of conversion funnels, attribution, CAC, LTV, and performance-driven growth methods.
• Comfort in leading campaigns, mentoring juniors, and collaborating with cross-functional teams.
• Strong analytical mindset with the ability to turn data into insights and improvements.
• Strong execution discipline: balancing speed, quality, and persistence.

Good-to-Have Qualities -

• Experience in the WordPress, SaaS, or website builder ecosystem.
• Ability to understand the mindset and workflows of web designers, developers, and creators.
• Past leadership in affiliate/influencer partnerships.
• Comfort with AI tools to accelerate copy, workflows, and research.

KPI's for Success:

• Increased traffic and conversions from owned channels.
• Growth in signups, website traffic and product revenue.
• Improved conversion rates across funnels and campaigns.
• Number and quality of partnerships, affiliates, and creators engaged.
• Execution of successful product launches or large campaigns.
• Improved team velocity and on-time delivery of campaigns.

Looks interesting? Apply now and be part of our awesome team!