Digital Marketing Executive

Job Title: Digital Marketing Executive

Location:

Experience:

Employment Type:

About the Role:

We are looking for a Digital Marketing Executive with 3+ years of experience to manage and execute impactful marketing strategies. The ideal candidate will have expertise in SEO, PPC, social media marketing, and content creation to enhance our brand presence and drive business growth.

Key Responsibilities:

• Develop and implement comprehensive digital marketing strategies aligned with business goals.
• Manage and optimize Google Ads, Facebook Ads, and LinkedIn Ads campaigns for lead generation.
• Conduct detailed keyword research and implement effective SEO strategies to improve search rankings.
• Create engaging content for websites, blogs, and social media platforms.
• Oversee the creation of visually appealing marketing materials using Canva or Figma.
• Manage and grow social media accounts, ensuring consistent branding and audience engagement.
• Plan and execute email marketing campaigns to nurture leads and maintain customer relationships.
• Monitor website traffic, analyze performance data, and provide insights using tools like Google Analytics and Search Console.
• Collaborate with internal teams to develop creative ideas and ensure brand consistency.
• Stay updated with the latest trends, tools, and best practices in digital marketing.

Required Skills & Qualifications:

• 3+ years of proven experience in digital marketing.
• Strong knowledge of SEO, PPC, and social media marketing.
• Proficiency in Google Ads, Facebook Ads Manager, and LinkedIn Ads.
• Hands-on experience with design tools like Canva or Figma.
• Excellent understanding of content marketing and copywriting.
• Strong analytical skills with experience in tools like Google Analytics and Search Console.
• Ability to manage multiple projects and meet deadlines.
• Strong communication and teamwork skills.

Preferred Qualifications:

• Certification in Google Ads, HubSpot, or Facebook Blueprint.
• Experience in marketing for CRM, ERP, or SaaS products.
• Basic knowledge of HTML, CSS, or website CMS tools is a plus.