Deputy Manager - Area Sales, Telecalling

Job Title: Deputy Manager – Area Sales, TelecallingLocation: India Department: Distribution Sales – Telecalling Channel Reporting To: Regional Sales Manager / Zonal Sales Head Industry: Banking & Financial Services (Credit Cards) Employment Type: Full-Time About the CompanySBI Card is one of India’s leading pure-play credit card issuers, offering a diverse portfolio tailored to customer needs. Our innovative approach to digital payments helps millions of users enjoy seamless transactions and rewarding experiences. Guided by the philosophy "Make Life Simple", we ensure convenience, transparency, and customer-centric solutions in everything we do. We are committed to a diverse and inclusive workplace where all individuals are respected and empowered to reach their full potential. Role PurposeThe Deputy Manager – Area Sales (Telecalling) is responsible for managing the tele-sales vertical for a defined geography. This includes overseeing high-performing teams of Tele Sales Agents, Relationship Executives, and Unit Managers to drive acquisition of SBI credit cards through inbound/outbound telecalling operations and digital campaigns. Key ResponsibilitiesTeam Management & Operations Lead and manage a team of 50–120 NFTEs (Relationship Executives, Telecallers, TLs, RMs) on PSA payroll. Collaborate with Workforce Enablement (WE) teams for hiring, training, and deployment based on skills and geography. Telecalling Sales Channel Drive end-to-end telecalling operations – from lead generation to conversion. Plan and execute effective tele sales campaigns to maximize connect rate and data utilization. Ensure high-quality customer acquisition with a focus on premium and profitable portfolios. Distribution Expansion & Partner Management Manage multiple distribution channels – call centers, open market partners, and co-brand tie-ups. Coordinate with DSAs and LGs to ensure cost-effective growth and channel scalability. Process & Compliance Management Ensure tele-sales operations adhere to compliance standards and internal audit norms. Monitor application processing TAT and implement controls to boost conversions and reduce early card attrition. Promote use of digital enablers such as eKYC, VKYC, and Perfois platforms. Customer Experience & Retention Improve customer journey via real-time application processing and fulfillment. Handle customer escalations, manage complaint redressal, and ensure top-tier service delivery. Performance Monitoring Ensure KPI achievement: lead conversion, COA optimization, premium card mix, insurance cross-sell, and VOC targets. Regularly review productivity across the team and optimize sourcing strategies based on performance metrics. Qualifications & ExperienceEducation: Graduate / Postgraduate (preferred from a recognized institute) Experience: 5+ years in sales (preferably in Telecalling, BPO, Financial Services, or Retail Banking) Industry Preference: BFSI, Telecom, Insurance, BPO/Call Center Key Skills & CompetenciesSales Team Leadership Telecalling Campaign Management Relationship & Stakeholder Management Analytical and Strategic Thinking Process & Compliance Adherence Digital Sales Enablement Customer Experience Orientation Why Join SBI Card?Gender-neutral & inclusive workplace Competitive incentives, wellness & insurance benefits Comprehensive training & career growth programs A chance to shape the future of digital finance in India