Customer Acquisition Specialist

About Bayfield Food Ingredients:
Bayfield Food Ingredients is a leading provider of innovative and high-quality food ingredient solutions, catering to the HoReCa segment across Kerala. Our diverse portfolio includes marinades, breaders, batters, sauces, premixes, mayonnaise, cooking creams, and more—designed to elevate the culinary performance of hotels, restaurants, caterers, and bakeries.

Job Overview:
We are seeking a proactive and customer-oriented Customer Acquisition Specialist to drive our expansion across Kerala. This role involves identifying, approaching, and onboarding new customers in the HoReCa segment, introducing them to Bayfield's range of food ingredients, conducting product demos, and ensuring a smooth order-to-delivery process.

Key Responsibilities:

Customer Acquisition & Relationship Building

• Identify potential HoReCa customers (hotels, restaurants, caterers, and bakeries) across Kerala.
• Actively reach out to decision-makers, chefs, and purchase managers to introduce Bayfield’s product offerings.
• Build strong, lasting relationships with customers to generate trust and long-term business.

Product Introduction & Demonstrations

• Present the full range of Bayfield’s products, including marinades, batters, breaders, sauces, premixes, cooking creams, etc.
• Conduct cooking demos and sampling sessions to show product application and benefits.
• Customize product recommendations based on the customer’s cuisine, operations, and target market.

Order Management & Fulfillment

• Take orders from customers, ensure correct processing, and coordinate deliveries.
• Track and confirm order fulfillment and manage timely follow-ups for reorders.
• Address basic post-sales support and coordinate with internal teams for issue resolution.

Reporting & Territory Coverage

• Maintain visit logs, customer data, order records, and feedback in the company CRM or reporting tools.
• Strategically cover assigned territories to ensure optimal outreach and conversion.
• Provide market insights and competitor updates to the sales leadership.

Qualifications & Skills:

• Bachelor’s degree in Hotel Management, Business, or a related field. Culinary background is a plus.
• 0–4 years of experience in B2B field sales, preferably in HoReCa, food ingredients, or foodservice distribution.
• Strong understanding of kitchen operations and food application is highly desirable ( Training would be given)
• Excellent communication, interpersonal, and persuasion skills.
• Proficient in Malayalam; working knowledge of English or Hindi is a plus.
• Willingness to travel extensively across Kerala with a customer-first mindset.

What We Offer:

• Competitive salary with travel allowance and performance incentives.
• Opportunity to work with a fast-growing food solutions brand.
• Hands-on role with strong impact on the company’s growth in the HoReCa segment.
• Career growth path into key account management, territory leadership, or culinary sales.

Job Types: Full-time, Permanent

Pay: ₹180,000.00 - ₹1,200,000.00 per year

Benefits:

• Cell phone reimbursement
• Paid sick time
• Paid time off

Schedule:

• Day shift
• Monday to Friday

Supplemental Pay:

• Yearly bonus

Work Location: In person