Content Writer

Job Description

Position Title: Content Writer Location: Sindhubhavan, Ahmedabad, Gujarat Job Type: Full-Time Job Overview: We are seeking a skilled and creative Content Writer to join our dynamic team. The ideal candidate will be responsible for creating high-quality, engaging, and informative content that aligns with our brand’s voice and objectives. You will work closely with the marketing and editorial teams to produce compelling articles, blog posts, product descriptions, web content, and other digital assets to drive traffic and engagement. Key Responsibilities: Content Creation: Write clear, concise, and persuasive content for various platforms including blogs, websites, social media, email newsletters, and more. Research: Conduct thorough research on industry-related topics, trends, and competitors to ensure content is accurate, relevant, and valuable to the target audience. SEO Optimization: Implement SEO best practices to optimize content for search engines and improve organic search rankings. This includes keyword research, using meta tags, and creating SEO-friendly titles and descriptions. Editing and Proofreading: Review and edit content for grammatical accuracy, clarity, and style consistency. Ensure all content meets brand guidelines and maintains a professional tone. Collaboration: Work closely with marketing, design, and social media teams to create cohesive and on-brand content campaigns. Content Strategy: Contribute ideas for content strategies to support the business’s goals and drive traffic, engagement, and conversions. Content Calendar Management: Assist in maintaining and updating the content calendar to ensure timely delivery of content for various campaigns and projects. Analytics & Reporting: Monitor content performance using analytics tools, track key performance metrics, and adjust strategies as needed. Qualifications: Experience: Proven experience as a Content Writer, Copywriter, or similar role, preferably in fashion and beauty industrty Education: Bachelor’s degree in English, Journalism, Communications, Marketing, or a related field Skills: Exceptional writing, editing, and proofreading skills. Strong understanding of SEO principles and keyword research tools (e.g., Google Analytics, SEMrush, Ahrefs). Familiarity with content management systems (CMS), such as WordPress. Ability to adapt writing style to different formats, audiences, and platforms. Basic knowledge of social media platforms and how to tailor content for each. Personal Attributes: Attention to detail and a passion for storytelling. Self-motivated, organized, and able to meet deadlines. Collaborative and open to feedback. Ability to handle multiple projects at once. Preferred Skills: Experience with content promotion and social media marketing. Knowledge of HTML/CSS or basic design skills (e.g., Canva, Photoshop) is a plus. Familiarity with email marketing tools like Mailchimp, HubSpot, or similar. Why Join Us: Creative Environment: Collaborate with a passionate and creative team of professionals. Growth Opportunities: Access to ongoing learning and career development opportunities. Job Type: Full-time Pay: From ₹15,000.00 per month Benefits: Paid time off Schedule: Day shift Morning shift Experience: Content writing: 1 year (Required) total work: 1 year (Required) Language: Hindi (Required) English (Required) Work Location: In person