Content Lead

Job Title: Content Lead Location: Gurgaon, India (Full-time) Experience: 6–8 years in content strategy, digital media, or tech journalism Function: Marketing / Media / Content Strategy About TechGig TechGig is India’s largest developer community (5.5M+ tech professionals)—a powerhouse where top tech talent learns, competes, and gets hired. Backed by Times Internet, we’re on a mission to redefine how brands engage with developers and tech decision-makers. World Record Holder (Largest Coding Competition – Code Gladiators) Fastest-growing platform for tech news, upskilling, and hiring Trusted by Fortune 500 tech companies for employer branding, developer engagement, and experiential hiring 1800+ engineering college partnerships and a robust offline events presence (Geek Goddess, TechGig Conclaves) Role Overview We’re looking for an experienced and passionate Content Lead to drive TechGig’s content initiatives across digital platforms. You will be responsible for planning, creating, and optimizing content that resonates with our tech-savvy audience and supports community growth, engagement, and brand positioning. This is a hands-on, strategic role that blends storytelling with performance-led thinking. Key Responsibilities Content Strategy & Execution Assist in shaping and executing TechGig’s content roadmap across web, mobile, email, and social platforms Align content initiatives with brand goals: community engagement, organic growth, and SEO Work closely with marketing, product, and events teams to sync content with broader campaigns Editorial & Content Development Oversee creation of high-quality editorial content: tech news, blogs, newsletters, coding challenge recaps, and expert interviews Manage an editorial calendar and coordinate with internal and freelance content contributors Ensure accuracy, tone, and relevance across all content formats Developer Community Engagement Develop engaging formats such as AMAs, wrap-up stories, and tech explainers to spark conversation and knowledge sharing Surface community-generated insights and amplify voices from within the developer ecosystem Content Performance & Optimization Monitor key metrics such as traffic, engagement, SEO performance, and bounce rates to refine strategy Use data to guide decisions and run experiments for improving content impact Collaborations & Partnerships Work with partners, influencers, and internal stakeholders to produce co-branded or sponsored content Support coverage and amplification for flagship events like Code Gladiators and Geek Goddess Requirements 6–8 years of experience in digital content creation, tech journalism, or content marketing Strong editorial judgment, writing/editing skills, and understanding of developer/tech audiences Proficiency in content tools and analytics platforms (Google Analytics, SEMrush, etc.) Familiarity with SEO and social media trends Comfortable working in a dynamic, fast-paced environment Bonus: Exposure to tech product teams, developer marketing, or community-driven platforms Show more Show less