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Job Description

Job Title: Chief Marketing Officer (CMO) – SaaS & Technology Focus



Location: Chennai, India / UAE



 Reports To: CEO / Board of Directors



About Nikah.com:


 Nikah.com is India’s leading digital platform for Muslim matchmaking, connecting singles across India, the GCC, and globally. Our mission is to make meaningful connections easy, safe, and technology-driven. We are looking for a visionary CMO with strong SaaS expertise to lead our marketing strategy, drive growth, and scale our platform using cutting-edge technology.



Position Summary:


 The CMO will be responsible for defining and executing Nikah.com’s marketing strategy, focusing on user acquisition, retention, brand building, and SaaS growth strategies. This role requires a tech-savvy leader with deep understanding of SaaS business models, subscription growth, and marketing automation.



Key Responsibilities:


Define and execute Nikah.com’s marketing strategy with a SaaS-first approach to drive growth in India, UAE, GCC, and other global markets.

Lead digital marketing, including SEO, SEM, social media, influencer partnerships, content marketing, email campaigns, and product-led growth initiatives.

Implement SaaS-specific growth strategies, including free trials, subscription conversion, onboarding, retention, and upselling campaigns.

Leverage marketing technology (MarTech) and AI-driven analytics to optimize campaigns, increase engagement, and maximize ROI.

Collaborate with product, engineering, and data teams to enhance marketing automation, user journey, and product experience.

Build and mentor a high-performing marketing team skilled in SaaS, digital growth, and performance marketing.

Manage brand identity, PR, and communications across all channels, strengthening Nikah.com’s global positioning.

Analyze market trends, competitor activity, and customer behavior to drive data-driven decisions and innovation.

Monitor and report KPIs, including LTV, CAC, churn, MRR growth, and marketing ROI.



Requirements:


Proven experience as a CMO or senior marketing leader in SaaS, tech platforms, or digital consumer products.

Deep understanding of SaaS business models, subscription marketing, retention strategies, and growth metrics.

Strong expertise in digital marketing, marketing automation, analytics, and performance marketing.

Tech-savvy with hands-on experience in MarTech, AI-based marketing, and product-led growth initiatives.

Experience leading marketing in India, UAE, or GCC markets is highly desirable.

Excellent leadership, team-building, and stakeholder management skills.

Data-driven and results-oriented with creative problem-solving abilities.



Key Attributes:


Visionary, SaaS-first, and growth-focused mindset

Tech-savvy with strong analytical and execution skills

Passion for building user-centric digital platforms



What We Offer:


Competitive compensation and equity options

Opportunity to lead marketing for India’s largest Muslim matchmaking platform

Dynamic, technology-driven, and innovative work environment

Flexibility to work from Chennai, UAE, or hybrid



* Company Name : Sahal WebAds Private Limited .

* Location: Chennai Adyar.

* Contact number : 9566166874

* Email : sasi@nikah.com


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