Business Development Manager

Role & responsibilities

B2B sales

This is a performance-driven role requiring strong relationship-building skills, consultative selling ability, and a growth mindset.

Key Responsibilities

1. Business Acquisition

• Identify and connect with HR decision-makers across industries to promote company services.
• Generate new leads through LinkedIn, networking events, referrals, and databases.
• Conduct sales meetings (online/offline) to understand client requirements and present relevant solutions.
• Prepare and deliver customized proposals and presentations.
• Achieve monthly and quarterly sales targets for recruitment and training services.

2. Relationship Management

• Build long-term partnerships with HR and L&D leaders.
• Ensure repeat business and client retention through consistent follow-ups and value delivery.
• Act as the single point of contact between client HR teams and internal delivery teams.
• Maintain accurate client records in CRM (HubSpot/Zoho).

3. Market Research & Strategy

• Analyze market trends, industry needs, and competitor offerings.
• Suggest new service ideas or packaged solutions based on client insights.
• Maintain strong understanding of HR and learning trends (AI in HR, hybrid workforce, employee engagement, etc.)

4. Collaboration & Reporting

• Work closely with the internal consulting, recruitment, and training teams for project execution.
• Share weekly reports on lead status, pipeline, and closures with leadership.
• Represent the company at HR forums, events, and business meets.

Key Performance Indicators (KPIs)

• Number of new corporate HR accounts acquired monthly
• Value of revenue generated (Recruitment + Training + Consulting)
• Client retention & repeat business ratio
• Proposal-to-closure conversion ratio
• Quality of CRM data and lead follow-ups