Business Development Executive

We are seeking an energetic, strategic, and customer-focused Marketing Executive to support our growing team. This role is ideal for someone who thrives in a fast-paced environment and is passionate about driving growth through innovative marketing and business development strategies. You will be directly involved in generating and converting leads, managing client accounts, and maintaining a healthy sales pipeline while ensuring a seamless experience for our clients from inquiry to payment.

Key Responsibilities:

Business Development & Sales:

• Conduct market research to identify potential clients, industries, and market trends.
• Develop strategies to target new clients and tap into new business opportunities.
• Prepare and deliver customized service presentations and proposals tailored to client needs.
• Actively participate in networking events, trade shows, and client meetings to increase brand visibility.

Lead Generation & Conversion:

• Generate organic leads through social media engagement, SEO activities, referrals, cold calling, and digital outreach.
• Maintain and update a database of potential and existing clients.
• Qualify leads and manage the lead funnel through every stage of the sales process.
• Collaborate with the digital marketing team to optimize inbound marketing efforts.

Client Management & Relationship Building:

• Serve as the primary point of contact for client inquiries and communication.
• Build strong, trust-based relationships with new and existing clients to ensure satisfaction and repeat business.
• Coordinate internally with the delivery/operations teams to fulfill client requirements.
• Conduct regular follow-ups and check-ins to maintain long-term client engagement.

Payment Coordination & Documentation:

• Ensure accurate and timely confirmation of client payments.
• Collaborate with the finance and accounts teams to manage invoices, receipts, and follow-ups.
• Maintain up-to-date client documentation and service agreements.

Reporting & CRM Management:

• Use CRM tools to log client interactions, manage the sales pipeline, and track conversion metrics.
• Provide weekly/monthly reports on lead status, sales targets, and client feedback.
• Analyze marketing campaigns to assess ROI and suggest areas for improvement.

Required Skills and Qualifications:

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• 1–3 years of experience in sales, marketing, or business development roles.
• Strong communication, presentation, and negotiation skills.
• Proficiency in using CRM systems and digital communication tools (e.g., LinkedIn, email marketing, Excel).
• Ability to manage multiple projects and clients simultaneously.
• Self-driven, target-oriented, and passionate about client success and company growth.

Preferred Qualifications (Bonus Points):

• Prior experience in service-based industries (IT, marketing, consultancy, etc.)
• Knowledge of B2B and B2C sales techniques
• Familiarity with Google Workspace, HubSpot, Zoho CRM, or similar tools
• Basic understanding of digital marketing (SEO, social media, content)

What We Offer:

• Competitive base salary with performance-based incentives
• Career advancement opportunities and professional development training
• Supportive and collaborative team environment
• Flexible work culture and autonomy in role execution
• Opportunity to work with a diverse portfolio of clients

Job Type: Full-time

Pay: ₹25,000.00 - ₹45,000.00 per month

Benefits:

• Cell phone reimbursement
• Paid sick time
• Paid time off
• Work from home

Experience:

• Lead generation: 1 year (Required)

Language:

• Hindi (Required)
• Bengali (Required)

Work Location: In person