Business Development Executive (BDE) – IT Services & Pre-Sales (WordPress, Shopify, E-commerce, SaaS)

Job Title:

Department:

Reports To:

Job Type:

Salary Range: ₹3 LPA – ₹6 LPA (Based on knowledge and experience)

Experience Level:

About Us:

WordPress, Shopify, custom e-commerce, and SaaS product development

dynamic and proactive Business Development Executive

Key Responsibilities:

Lead Generation & Bidding

• Identify and pursue new business opportunities via online bidding platforms such as

  Upwork, Freelancer, Fiverr, Guru, PPH

  , etc.
• Draft persuasive project proposals and bid responses tailored to client requirements.
• Monitor RFPs (Requests for Proposals) and submit timely, high-quality bids.

Pre-Sales & Client Interaction

• Engage in

  initial discovery calls

  with clients to understand requirements for WordPress, Shopify, custom e-commerce stores, or SaaS applications.
• Collaborate with technical teams to create

  project scope, timelines, and cost estimations

  .
• Assist in preparing

  solution documents, wireframes, and technical decks

  for client presentations.

Sales Pipeline Management

• Maintain and update CRM with accurate tracking of leads, client communication, and follow-ups.
• Nurture leads through continuous communication, clarifying questions, and providing technical consultation until deal closure.

Market Research & Strategy

• Conduct market and competitor analysis to identify trends, pricing benchmarks, and potential demand areas.
• Provide feedback to the marketing and product teams on client needs and emerging market requirements.

Required Skills & Qualifications:

• Bachelor’s degree in Business, IT, Computer Science, or a related field.

• 1–4 years of experience

  in a business development/pre-sales role in a software development company.
• Proven experience in bidding and proposal creation on

  Upwork, Freelancer

  , and other freelance platforms.
• Understanding of web development technologies, particularly:

• CMS:

  WordPress, WooCommerce

• E-commerce Platforms:

  Shopify, Magento

• Custom Solutions:

  PHP/Laravel, MERN/MEAN stack

• SaaS architecture and pricing models

• Excellent

  verbal and written communication skills

  in English.
• Strong negotiation, persuasion, and client relationship-building skills.
• Familiarity with project management tools like Trello, Jira, Asana, or Zoho Projects.
• Comfortable hosting virtual calls using Zoom, Google Meet, or MS Teams.
• Prior experience working with international clients (USA, UK, Canada, Australia).

Key Performance Indicators (KPIs):

• Number of qualified leads generated per month.
• Conversion rate of bids to projects.
• Revenue target achievement.
• Client satisfaction during pre-sales engagement.
• CRM updates and pipeline hygiene.

What We Offer:

• Competitive salary + attractive incentive structure.
• Opportunity to work with global clients and exciting digital products.
• Fast-paced, collaborative work culture.
• Flexible work environment (remote/hybrid options available).

How to Apply:

• Please send your resume and a short cover letter highlighting your relevant experience to hr@weboappdiscovery.com.