835 Brand Strategy Jobs - Page 6

MBA-Marketing 4+ Yr. exp as a Product Marketing Manager. Market Research Content Creation Social Media Marketing marketing campaign marketing budgets to maximize ROI. 360-degree go-to-market Brand Manager Brand Promotion Required Candidate profile PG with 4+ Yr. Experience as a Brand Manager Exp. in ATL & BLT call 8223944760 Excellent communication in English

Role & responsibilities 1. Responsible for the company's brand strategy. 2. Developing a strong team to help deliver the companys objectives, responsible for the social media, performance marketing, etc 3. Track and analyse brand and revenue performance across channels and develop insights to improve results. 4. Work closely with other members of the leadership team to align Brand and Revenue generating functions and developing a single, integrated brand framework encompassing all aspects of the business from sales to operations and customer service. Preferred candidate profile Premium MBA with 6 to 10 years of brand marketing and strategy experience Strong experience in analytics and digital tools Strong understanding of social media channels like Meta and Google and Ability to build and managing team Excellent communication and interpersonal skills

Roles and Responsibilities Develop innovative brand campaigns that drive business growth and customer engagement. Collaborate with cross-functional teams to create impactful marketing strategies. Conduct creative vetting sessions to ensure alignment with brand goals and objectives. Manage multiple projects simultaneously, prioritizing tasks effectively to meet deadlines. Provide constructive feedback to team members on their work. advertising expert someone who can vet your strategy, guide creative execution, and protect you from major mistakes, especially for Delhi NCR mass awareness campaigns via- Desired Candidate Profile Phycological Triben Reason to believe clean Benefit Product Truth Visual Proof Strong call to action Video and poster require in all 6 parameter sample proof till work Minimum 5 samples of past work in different angles

Job Purpose and Impact The Brand Specialist Animal Nutrition will apply general marketing knowledge and skills to implement brand strategy, positioning and activations for the company and specific brands in the business. In this role, you will apply specific brand and marketing strategies for the brand to deliver go to market activities in alignment with the master brand strategy. You will execute moderately complex brand plans and programs in alignment with other cross functional and marketing teams and partner with business teams to create demand and optimize the brand performance, experience and reputation with the customers. Key Accountabilities Execute a moderately complex brand strategy, initiatives and activations for the brand in alignment with broader goals of products, categories, channels and integrated marketing initiatives to support demand generation. Work with the business and global brand team to help define branding to build brand equity and reputation in alignment with the company's master brand strategy and guidelines. Create brand positioning and messaging for products and solutions that represent the company's brand architecture. Develop printed and digital branded materials including brochures, collateral, presentations, event materials, product packaging designs and websites to ensure design and content are aligned with the company's master brand strategy and guidelines. Partner to develop and implement value propositions that align with the brand promise and ambition and support selling and customer engagement strategies to communicate brand values effectively. Perform moderately complex analysis of key brand health measures to understand brand drivers and support brand efficacy. Collaborate with broader marketing teams to execute the innovation roadmap for the business, incorporating and aligning with the brand value proposition for customers to deliver on business goals. Independently solve moderately complex issues with minimal supervision, while escalating more complex issues to appropriate staff. Other duties as assigned. Qualifications Minimum Qualifications Bachelors degree in veterinary science. Years of experience: At least 4 years , with minimum 3 years of in leading marketing /branding activities for the animal nutrition portfolio. Preferred Qualifications Masters in Nutrition is preferred. MBA /diploma in business management will be an added advantage.

Company : RSPL Group is more than 6,000 Cr diversified conglomerate, which is committed to value for money propositions & credited with several innovations over last 3 decades. The sagacity to weave its business around consumer needs has conferred RSPL Group with a distinct value and identity. Efficient capital structure, cutting edge technology, operational discipline and a widespread distribution network, have together attributed to enhance RSPL Group and enabled the organization to deliver value to consumers. Diversified Group having product category in FMCG, Dairy Products, Hygiene Care, Foot wear, Real Estate, Renewable Energy. Diversified Group Segment 1 - S&D vertical: Ghari detergent and cake, Machine wash, Venus soap and Glori. Segment 2 Namaste India Foods Pvt. Ltd- Full-fledged dairy products range: milk, ghee, curd, ice cream, butter, masala Chach, dairy whitener etc. Leayan Global Pvt. Ltd.- Leather shoes & apparels (Red Chief) and Sport shoes & apparels (Furo) Segment 3 - HCD vertical: Proease Sanitary Napkin, Xpert Utensil cleaning range (Bar/Scrubber/Liquid/sponges), Uniwash detergent powder (Mid premium detergent), Lovingle Baby diaper. About HCD (Approx. 1350 CR to the group) HCD is into Hygiene, Utensil and Laundry care division. It has five manufacturing units in India and two in Bangladesh & One in Ethiopia. Product segments of RSPL ltd. for international markets are taken care by HCD division. This job is for HCD Division. JOB TITLE: Category Head DEPARTMENT: Marketing JOB PURPOSE: Responsible to lead the category (multiple brands), design brands strategies to support the companys overall strategies and objective. Role & Responsibilities 1 Strategy & Planning Define category marketing strategies to support the overall strategies and objective Develop a feasible marketing plan and oversee its day to day implementation. Drive category sales Plan and organize marketing functions and operations (new product development, branding, communications etc.) Brand architecture & Price pack architechture Design and coordinate promotional campaigns, PR and other marketing efforts across channels (digital, press etc.) Manage Brand wise ROMI and perform periodic evaluation with respect to annual business plan Improvement in Category Margin 2 Brand Development: Revamp/Launch new products to meet market specific requirement Lead to direct marketing planning & Implementation Brand development activities (design & implementation). PBD Delivery 3 Team Management & Coaching. 4 Monthly market feedback meeting with National Sales Head regarding challenges and opportunities 5 Research industry reports, market trends, competition on an ongoing basis and provide monthly updates to Marketing Head 6 Finalization of creative brief, work with creative agencies to develop TV, Print, Digital and point of sales creative. Recruiter Name : Nancy Goyal Email Id- nancy.goyal@rsplgroup.com

1. Marketing Calendar Ownership Develop and manage the annual marketing calendar, aligning with business objectives, key product launches, and seasonal campaigns. 2. Campaign Planning & Execution Design and implement integrated marketing campaigns across ATL (Above the Line), BTL (Below the Line), and digital channels to drive customer acquisition, engagement, and brand awareness. 3. Digital Marketing Leadership Lead end-to-end digital marketing initiatives including performance marketing, SEO/SEM, social media, content strategy, and email marketing to maximize digital ROI and online presence. 4. ATL & BTL Strategy Execution Strategically plan and execute ATL initiatives (TV, radio, print) and BTL activities (on-ground events, activations, POS materials) tailored for diverse markets. 5. Competitor & Market Analysis Conduct in-depth competitor analysis to benchmark brand performance and identify emerging opportunities; leverage insights to refine marketing strategies and gain market share. 6. Market Expansion & Segmentation Identify and evaluate new market segments and business development opportunities to drive growth and enhance market penetration. 7. Internal & External Communications Own all corporate communications, ensuring consistent messaging and branding across internal stakeholders and external partners, media, and customers. 8. Team Leadership & Development Lead, mentor, and manage a high-performing marketing team; foster a culture of innovation, accountability, and continuous learning aligned with brand goals. 9. Vendor & Agency Management Identify, onboard, and manage third-party vendors and creative agencies to ensure on-time, on-brand, and on-budget campaign execution. 10. Analytics & Performance Reporting Track and analyze key marketing KPIs, generate actionable insights, and continuously optimize strategies for improved effectiveness and ROI. 11. Marketing Budget Oversight Plan, manage, and monitor the marketing budget to ensure strategic allocation of resources, cost-efficiency, and maximum return on investment.

You are an experienced and highly organized individual with a proactive approach and an entrepreneurial spirit. You possess a strong work ethic and have previous experience in sales or brand/product management. Your role will involve developing brand strategy pitch models/presentations and supporting business development efforts. This position offers a great opportunity for someone passionate about brands who is eager to gain hands-on experience in sales and marketing within a dynamic and fast-paced environment. Your key responsibilities will include leading research to identify potential leads using online research, social media, and digital platforms. You will be involved in ideating brand extension strategies for clients, developing and pitching prospects, negotiating commercial terms, and collaborating closely with the Sales and Marketing teams to align business development efforts with overall business goals. Additionally, you will conduct market analysis to identify new opportunities and trends in the industry, and lead the development of business plans while working with clients to deliver strategic licensing plans. To qualify for this role, you should hold a degree in Marketing, Business Administration, Fashion Marketing, or a related field. Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint) is essential, along with strong analytical and research skills, excellent written and verbal communication skills, and the ability to work independently and as part of a team with a proactive and results-oriented mindset. Your time management skills should be strong, allowing you to effectively manage multiple tasks and meet deadlines. If you are a proactive, organized, and detail-oriented individual with a passion for learning and growth, we invite you to apply to join our team at LicenseWorks and make a meaningful impact.,

As a Therapy Business Manager, your primary responsibility will be to successfully launch assigned brands in a specialty segment in line with brand strategy. You will need to plan and consistently achieve patients on therapy, unit targets, and value targets. It is crucial to ensure customer coverage and KOL development in the assigned territory as per the plan. Additionally, you will be responsible for executing and initiating compliant medico marketing activities. Managing the distribution channel and monitoring services to all stakeholders will be a key part of your role. You should proactively plan and execute immediate and medium-term plans for the business in your region. Recording and reporting all market intelligence to the Head Office will be essential. The ideal candidate for this position would have at least 3 years of experience in the specialty segment, with experience in selling premium brands being essential. A degree in B. Pharm / M. Pharm / M.Sc. is preferred, although other graduates with management qualifications can also be considered.,

As an Executive Business Advisor at WOKA, you will have the exciting opportunity to join the journey of a revolutionary children's entertainment OTT platform. WOKA, designed for kids aged 2-12 years and backed by the Vedanta Group, a $30 billion energy conglomerate, is rapidly growing with 2.5 million app downloads in India and a vision to expand globally. Your role will involve shaping the next phase of growth for WOKA by leveraging your experience and expertise. Key Responsibilities: - Manage the P&L to ensure financial success - Develop business strategies to drive growth and profitability - Establish and optimize the organizational structure for efficiency - Define brand and content strategies to enhance the platform - Identify opportunities for future growth and ensure compliance with technology standards Why Join WOKA - Be part of a path-breaking journey targeting a reach of over 100 million users - Influence key decisions that will impact the company's growth trajectory - Collaborate with a talented team and industry experts like Vikas Varma, who is spearheading the WOKA initiative in India What We Offer: - Opportunity to be part of a dynamic and growing company - Chance to make a transformative impact in the children's entertainment industry - Collaborative work environment with experienced professionals If you are interested in this opportunity, we invite you to arrange a meeting with our key leadership at a mutually convenient time. Join us at WOKA in shaping the future of children's entertainment! To learn more about WOKA, visit wokaland.com/features. For further inquiries or to apply, contact viraj@wokacreations.com and hiring@wokacreations.com. Be part of a revolutionary journey with WOKA and advance your career in the realm of children's entertainment. Apply now and let's shape the future together!,

As a Marketing Associate at Attero, you will play a crucial role in implementing brand activations on-ground. Your responsibilities will include traveling to Attero's plant, warehouses, BTL activations, and client-side activations. You will be instrumental in developing and executing a cohesive brand strategy that resonates with our target audience and enhances the market presence of our corporate brand and allied brands. Key Responsibilities: Brand Initiatives: - Execute innovative brand campaigns that are aligned with business objectives. - Manage programs to increase customer engagement and build brand loyalty. - Collaborate effectively with cross-functional teams to execute on-ground activations. Brand Identity: - Ensure consistency in brand messaging, tone, and visual identity across all touchpoints. - Work closely with creative teams to create compelling brand assets such as logos, merchandising, packaging, and marketing collateral. - Conduct regular brand audits to maintain alignment with company values and market positioning. Qualifications and Skills: Must-Have: - Bachelors degree in Marketing, Business, or a related field (MBA desired but not mandatory). - 1 to 2 years of experience in brand management or marketing roles. - Strong knowledge of ATL and BTL marketing techniques and tools. - Proven track record in implementing brand strategies and campaigns. - Good communication, project management, and analytical skills. If you are an individual who takes ownership, collaborates effectively, brings fresh perspectives, and embraces challenges, Attero is looking for you. The company's work culture promotes innovation, accountability, and a solution-oriented mindset, in line with our vision of creating sustainable economic, social, and environmental impact. Join us in driving transformative progress and making a difference in the world.,

You will be joining Shyr Beauty, a makeup line that values inclusivity and representation, aiming to empower self-expression and provide a platform for individuals to express themselves through makeup. At Shyr Beauty, we strongly believe that makeup is a form of art for anyone who desires to engage with it. Our mission revolves around promoting this belief with a touch of uniqueness and a significant amount of SHYR LOVE. As a Brand Strategist in this full-time on-site role based in Noida, your primary responsibility will be to craft, implement, and oversee brand strategies that will elevate the overall brand image and accomplish business goals. Your duties will involve conducting market trend analysis, formulating brand development strategies, collaborating closely with marketing and design teams, ensuring consistent brand messaging across all platforms, and effectively conveying the brand's vision to the target audience. To excel in this role, you should possess expertise in Brand Strategy, Brand Development, and Branding, along with a background in Brand Management and Communication. Your role will require strong analytical and strategic thinking abilities, coupled with exceptional written and verbal communication skills. You must also demonstrate proficiency in collaborating with diverse cross-functional teams. A Bachelor's degree in Marketing, Business, Communications, or a related field is essential for this position. Prior experience in the beauty or cosmetics industry would be advantageous, and a proven track record of effectively managing and expanding a brand is highly desirable.,

You will be joining a fast-paced digital marketing agency as a Strategic Planner where you will be instrumental in crafting data-driven strategies to drive creative campaigns and foster client growth across various digital channels. Your role will involve analyzing market trends and consumer behavior, developing strategic briefs, collaborating with internal teams, defining KPIs, conducting competitor analysis, and keeping abreast of industry trends. Your responsibilities will include: - Analyzing market trends, consumer behavior, and digital performance metrics to identify insights and opportunities. - Developing strategic briefs to guide campaign direction, content development, and digital media planning. - Collaborating with internal teams to ensure alignment across all touchpoints. - Defining KPIs and success metrics aligned with client goals. - Conducting competitor and market analysis to support digital strategy. - Staying updated on industry trends, technologies, and cultural insights to innovate strategies. - Presenting strategic recommendations and campaign plans to clients and internal stakeholders. - Contributing strategic insights and frameworks to new business pitches and proposals. Qualifications required for this role: - Bachelor's degree in Marketing, Advertising, Communications, or related field (Master's preferred). - 1+ years of experience in digital marketing, brand strategy, or strategic planning (agency experience preferred). - Strong understanding of digital channels like social media, SEO, PPC, email marketing, and content marketing. - Excellent analytical, research, communication, and presentation skills. - Proficiency in tools such as Google Analytics, SEMrush, Meta Business Suite, SimilarWeb, and social listening platforms. - Creative thinking, strategic mindset, and a passion for digital trends. Preferred qualifications include experience with brands in sectors like e-commerce, fintech, lifestyle, or tech, familiarity with customer journey mapping and performance marketing strategies, and knowledge of creative and UX principles. This is a full-time position with benefits including health insurance and provident fund. The job entails a day shift schedule with additional performance bonuses on a quarterly and yearly basis. A Bachelor's degree is preferred for this role, and you will be required to work in person.,

You will be responsible for seeking, processing, and executing campaign requirements efficiently. Handling all social media platforms is a crucial part of this role, requiring a thorough understanding of social media. You will coordinate with internal teams to develop briefs and ensure the timely fulfillment of creative strategies. Additionally, maintaining trackers and reports for client interaction, creative/campaign performance is essential. Developing strategies and planning for effective advertising, researching potential new business opportunities, and accompanying team members at shoots and events when required are also part of the job responsibilities. To excel in this role, you should have experience in social media content planning, campaign management, and analytics. Understanding social media trends and adapting strategies accordingly is key. You will collaborate with creative teams to develop engaging and client-specific content. The ideal candidate should possess excellent communication and interpersonal skills, along with active problem-solving abilities. Customer focus is an important attribute for this role. A Bachelor's degree in Marketing, Communications, or a related field is required. Experience of 2-3 years in a similar role is preferred for this position.,

As the Marketing Manager B2B, you will be responsible for developing and executing digital and brand marketing strategies aimed at generating leads, increasing brand visibility, and supporting sales. Your role will involve overseeing content creation, SEO/SEM campaigns, email marketing, social media activities, and ensuring brand consistency across all communication channels. Effective communication skills are crucial for successful collaboration with internal teams and client engagement. Key Responsibilities - Digital Marketing: Manage SEO/SEM, email, paid ads, and social media campaigns to drive lead generation. - Brand Strategy: Develop and maintain brand messaging to ensure consistency across various channels. - Content Management: Oversee the creation and distribution of various content types such as case studies, blogs, and videos. - Analytics: Monitor campaign performance using tools like Google Analytics and HubSpot to optimize strategies. - Collaboration: Work closely with sales, product teams, and external agencies to align marketing efforts. Qualifications - Minimum of 1 year of B2B marketing experience focusing on digital and brand marketing. - Proficiency in SEO/SEM, email campaigns, and content marketing. - Experience with marketing tools and social media platforms. - Strong communication skills including the ability to articulate marketing strategies, collaborate with internal teams, and present to clients. - Strong project management skills with excellent attention to detail. Why Join Us - Competitive salary and benefits package. - Opportunities for career growth and professional development. - Collaborative work environment that fosters teamwork and innovation.,

Job Description:- We are looking for a Brand Executive / Senior Executive to join our Creative Department and play a vital role in coordinating brand activities across our real estate projects. The ideal candidate will support campaign planning, asset management, creative execution, and ensure consistent brand messaging across channels like brochures, hoardings, digital platforms, and on-ground branding. Key Responsibilities:- Coordinate with creative, design, and content teams to execute marketing collaterals for project launches, events, and promotions. Manage branding across all touchpoints: brochures, hoardings, site branding, flyers, digital posts, and advertisements. Ensure brand guidelines are followed across internal and external communication. Liaise with external vendors (printers, fabricators, signage vendors, media agencies) for timely execution. Support in organizing photoshoots, drone shoots, 3D walkthroughs, and video content creation. Work closely with marketing and sales teams to align creative outputs with business goals. Prepare campaign status reports and maintain creative trackers. Coordinate approvals, feedback, and revisions across departments. Desired Candidate Profile:- 24 years of experience in branding/marketing in real estate, advertising, or lifestyle industry. Bachelors degree in Marketing, Mass Communication, Visual Arts, or related field. Strong understanding of branding, creative coordination, and campaign execution. Basic knowledge of Adobe Creative Suite (Photoshop, InDesign, Illustrator) is an added advantage. Good communication, coordination, and multitasking skills. Ability to handle multiple projects with tight deadlines. Regards:- Vinoth Hr-Gsquare Group vinoth@gsquarehousing.com

About The Position Location : Mumbai (In-Person @ WeWork, Worli) Timing : Mid-August onwards | 4 hours/day (afternoons, post-classes) | 3-month duration Experience : Open to students who have an interest in startups, sales, marketing and AI. Compensation : INR 25,000 stipend per month + 1% revenue-share for any clients you bring in + recommendation letters + fast-track to a higher-paid part-time or full-time role Reporting To : Founder About Louisa Louisa AI helps relationship-driven companies close 6 12 figure deals by unlocking the power of their extended networks employees, clients, and investors. About the Women in AI Initiative This internship is part of Louisa s Women in AI Initiative a commitment to create access, visibility, and high-impact learning opportunities for young women passionate about AI, tech, sales, and entrepreneurship. If you re someone who s curious about AI and business but haven t had the chance to explore it yet, this is your launchpad. The Opportunity We re offering a dynamic, part-time two-week internship tailored for high-potential women from St. Xavier s College (Mumbai) and surrounding institutions. This role is designed to fit your academic schedule while offering real exposure to startup execution, AI-powered GTM, and relationship-first enterprise sales. If you re confident, curious, and excited by high-performance work environments, you ll thrive here. What You ll Do Work directly with our Founder s Office on live GTM and sales-marketing initiatives, including: Follow sales and marketing playbooks from one of the world s best tech coaches Dan Martel. Write and edit content for web, social, email, and outbound campaigns Develop messaging for new use cases and industry verticals Analyze campaign performance and optimize for better results Partner with sales and product to align on narrative and campaign timing Contribute to founder-led brand strategy and event marketing Identify and qualify prospects in high-potential sectors Build outbound sequences across email, LinkedIn, and events Coordinate sales meetings and support founder- or partner-led closings Maintain CRM hygiene and track deal stages and velocity Research best-in-class BizDev and AI sales tools to create scalable outreach systems Your exact work will vary week to week based on team priorities expect variety, ownership, and a steep learning curve. Who You Are A student or recent graduate (preferably from Sophia Women s College, St. Xavier s, HK, Jai Hind, or similar tier colleges) Highly articulate, well spoken, self-motivated, and organized Comfortable speaking to senior professionals or founders Interested in AI, business strategy, marketing, or GTM Strong writing and communication skills, with an eye for detail Available to work in-person in Mumbai (afternoons, 4 hrs/day) Why Louisa We believe that early-career roles shouldn t be time-fillers they should be launchpads. Each of these roles offers: Direct access to the Founder & Head of Product Strategy Exposure to enterprise clients, investors, and strategic decisions Real ownership and meaningful responsibility A front-row seat to how AI is deployed in real-world B2B settings The mindset and systems to create leverage fast. We operate using the principles of Buy Back Your Time freeing up our team to focus on what matters most and investing early in systems that scale. If that excites you, we d love to meet you.

The job is all about decoding information that is not clear and creating campaigns that have the potential to go viral. We are searching for individuals who are energetic, creative thinkers, diplomatic in their approach, and skilled negotiators. Proficiency in English and strong communication skills are essential. Being well-versed in digital trends and marketing concepts is a key requirement. Managing client projects, pitches, and strategies to ensure timely completion and meeting client expectations is crucial. Additionally, the ability to create impactful presentations is a must. You will be responsible for driving brand strategy, content strategy, and digital strategy to develop modern brands. Building and nurturing strong relationships with clients and the creative team is a vital part of this role. Ideal candidates will have a Graduate/Post Graduate degree and prior experience in Client Servicing within an agency setup. Freshers are also encouraged to apply. If you believe you possess the mentioned qualifications and skills, we look forward to receiving your resume at Jobs@VelocittaIndia.com.,

As a Brand Strategist for a new FMCG brand, you will play a crucial role in defining the essence and positioning of the brand in the market. Collaborating directly with the founder, you will be responsible for establishing the brand's identity, narrative, messaging framework, and cultural relevance. Your role goes beyond generating ideas; it requires bringing clarity, structure, and direction to every phase of the brand's evolution. Your primary objectives will include crafting the core brand strategy encompassing positioning, personality, style, and narrative. You will delve into understanding the target audience through behavioral and cultural insights, contribute to naming, identity direction, and brand architecture, and translate the brand strategy into actionable guidelines for packaging, digital presence, and marketing initiatives. Additionally, you will be involved in shaping the early go-to-market strategies, brand launches, retail formats, and enhancing customer experiences to ensure consistency and clarity across all touchpoints. To excel in this role, you should possess a minimum of 5-7 years of experience in brand development within freelance, agency, or consulting settings. A profound understanding of Indian consumer behavior and market trends is essential. Previous experience in working with FMCG, D2C, or lifestyle brands is preferred. You should demonstrate a strong grasp of go-to-market strategies, particularly with early-stage or challenger brands, and be capable of taking ownership of end-to-end brand development with minimal supervision. Your storytelling abilities, collaborative nature, and commitment to clarity will be instrumental in your success. A keen visual sensibility to collaborate effectively with designers and packaging teams is also desired.,

Join Hire22.ai, an AI-driven recruitment product startup, as the company scales its brand and growth. We are seeking a passionate Growth Marketing Specialist to lead initiatives in digital campaigns, brand positioning, employer branding, and user acquisition. As a Growth Marketing Specialist at Hire22.ai, located in Kochi, you will be responsible for developing and executing growth-focused marketing strategies. Your role will involve managing the brand and digital presence across various platforms, collaborating with the product and sales teams to create go-to-market plans, and analyzing campaign performance to optimize for ROI. The ideal candidate for this position should have at least 4-10 years of experience in digital, growth, or product marketing. Preferably, you should have experience working with early-stage startups. We are looking for someone with a strong background in brand strategy, digital channels, and performance marketing. Experience in employer branding would be a valuable asset. If you are ready to lead our marketing revolution and drive impactful results, we invite you to apply now! Let's have a conversation about how you can contribute to our dynamic team at Hire22.ai.,

Job Title: Marketing Manager Location: Chennai / Hybrid / Remote Experience: 6 12 years Company: Lumel A BI & Analytics Product Company Team Size: Small, agile, cross-continental Industry: Product Development / SaaS / Technology About Lumel Lumel is a fast-growing BI & Analytics product company with development centers in Chennai and headquarters in Plano, Texas. Our nimble team builds world-class data visualization and analytics tools used by Fortune 500 companies. We pride ourselves on our start-up culture, high ownership mindset, and energy-driven environment. Role Overview We are looking for a dynamic, hands-on Marketing Manager to lead our marketing function. You ll be managing a small but diverse team, spread across geographies, and will be responsible for building and executing end-to-end marketing strategies. The ideal candidate is energetic, driven, and thrives in a start-up or scale-up environment. Key Responsibilities Lead, mentor, and inspire a small team of marketers across different continents. Own and execute the entire marketing strategy branding, demand generation, content, digital, product marketing, events, and campaigns. Develop and implement a strong SEO strategy to improve organic visibility and traffic. Work closely with the leadership team and product managers to align marketing efforts with business goals. Define KPIs and track the effectiveness of marketing campaigns. Guide the team on prioritization, storytelling, messaging, and go-to-market execution. Ensure consistent messaging across channels (website, email, social, paid campaigns, etc.). Leverage data and analytics to optimize campaign performance. Champion a high-energy, learning-focused culture within the team. What We re Looking For 6 12 years of marketing experience, preferably in B2B tech or SaaS products. Prior experience in a start-up or mid-sized product company with a total org size of 200 300 . Proven track record of managing small, high-performing teams. Hands-on expertise in: Digital Marketing (including SEO, SEM, and analytics) Content Marketing Product Marketing Brand Strategy Demand Generation Experience working with distributed or international teams. High ownership, energy, and ability to thrive in a fast-paced environment. Excellent communication and leadership skills. Ability to balance strategy with execution. Why Join Us? Opportunity to work on global marketing initiatives for cutting-edge BI products. A culture that values initiative, ownership, and high energy. Close-knit team environment with a strong focus on learning and growth. Be part of a fast-scaling, product-led organization with a global customer base. Would you like a version tailored for LinkedIn or a hiring post as well?

CoinSwitch Kuber is looking for Sr Brand Manager to join our dynamic team and embark on a rewarding career journey Conducting market research to understand consumer behavior, preferences, and trends, and using insights to inform brand strategy Developing and implementing marketing plans, including advertising, promotions, events, and digital marketing campaigns Collaborating with cross-functional teams, including product development, sales, and design, to ensure that all elements of the brand are aligned and consistent Building and maintaining strong relationships with key stakeholders, including customers, suppliers, and partners Monitoring and analyzing brand performance, including sales, market share, and customer feedback, and making recommendations for improvement Developing and managing brand budgets, and ensuring that marketing programs are delivered on time and within budget Ensuring that all brand communications are consistent and in line with brand guidelines, and working with agencies to develop creative concepts and execute advertising and promotional campaigns Excellent analytical and problem-solving skills, including the ability to analyze market data and make recommendations for improvement Excellent presentation and negotiation skills, including the ability to present complex information clearly and effectively Excellent communication and interpersonal skills

Brand Communication-Strong copywriting, storytelling, and messaging architecture. Strategic Translation-Ability to convert strategic direction into impactful brand narratives. Quality Focus-Detail-oriented eye for verbal and visual brand consistency. Cross-functional-Collaboration effective coordination between brand and creative functions. Time Management- Structured workflow planning and deadline discipline. Research Awareness-Contextual knowledge of category dynamics and content landscape 1. Brand & Communication Strategy Development with Quality Stewardship Co-develop brand positioning, communication frameworks, and content strategies in alignment with the brand vision. Own the translation of strategy into creative briefs, messaging guidelines, and storytelling structures. Review all communication assets verbal and visual for alignment, consistency, tone, accuracy, and strategic intent before deployment. Act as the final filter for quality assurance, ensuring every brand output meets high creative and strategic standards. 2. Cross-functional Collaboration Work closely with the brand team to shape communication that reflects strategic objectives. Act as a bridge between the brand strategy and the creative execution process. Deliver clear, structured briefs and provide continuous feedback to ensure the creative output meets strategic and brand goals. 3. Consistency Across Touchpoints Ensure the brand s messaging and visual identity remain consistent across all touchpoints digital, print, social, spatial, and more. Conduct internal QA checks across design and content to verify tonal, visual, and brand accuracy. Maintain and enforce brand guidelines during asset development and rollout. 4. Communication Performance Monitoring Track the effectiveness of communication initiatives and campaign performance. Analyse engagement and outcome data to refine messaging and execution strategies. Document learnings post-campaign to guide future brand communication improvements. 5. Research Conduct research on category trends, audience preferences, and communication formats. Integrate relevant observations and benchmarks to strengthen communication output and creative direction.

We are looking for a creative and Instagram-savvy Social Media Executive to manage and grow our brand s presence on Instagram. The ideal candidate is passionate about storytelling, understands current trends, and can create visually compelling content that drives engagement and builds community. Key Responsibilities: Plan, create, and publish daily content (posts, reels, stories) aligned with the brand tone and goals. Manage the Instagram content calendar and ensure timely posting. Create engaging captions, hashtags, and call-to-actions tailored for target audiences. Monitor trends, reels, and competitor activity to stay relevant. Respond to comments, DMs, and engage with followers to grow community. Collaborate with the design team to ensure cohesive branding. Track content performance and provide insights to improve engagement and reach. Required Skills & Qualifications: 1 2 years of experience managing Instagram business accounts. Strong knowledge of Instagram features (reels, stories, highlights, insights, etc.). Creative content writing and storytelling skills. Familiarity with Canva or other basic design tools. Basic understanding of Instagram analytics and growth strategies. Good communication and time-management skills. Bachelor s degree in Marketing, Mass Communication, or related field (preferred). Nice to Have: Video editing skills for reels (CapCut, InShot, or similar apps). Experience with scheduling tools like Buffer, Later, or Meta Business Suite. Knowledge of influencer collaboration and content partnerships. Understanding of other platforms like Facebook, Threads, or Pinterest. Why Join Us Be the voice of our brand on one of the most engaging platforms. Creative freedom to experiment with content formats and ideas. Fun, growth-oriented work culture with learning opportunities. Exposure to brand strategy and cross-platform campaigns. Apply for this position Are you comfortable with the job shift schedule * Drop files here or click to upload Maximum allowed file size is 10 MB. Allowed Type(s): .pdf, .doc, .docx, .rtf By using this form you agree with the storage and handling of your data by the iConsultera website. *

Manage brand positioning, messaging, visual identity across all marketing channels development of marketing collateral, advertising materials, packaging, digital assets plan, manage & execute shoots, product launches, promotions, and campaigns etc. Required Candidate profile Background Preferences:Similar profiles from retail / beauty / mall industry: FE, KA, Lifestyle, Shoppers Stop, Estee Lauder online & offline campaigns & promotions& executing in-store

Develop and execute data-driven strategies for customer acquisition, activation, and retention Own and manage performance marketing campaigns across platforms like Google Ads, Meta, LinkedIn, and others Drive A/B testing and conversion rate optimization (CRO) to improve user engagement and funnel efficiency Identify high-impact growth opportunities through analytics, user behavior, and market trends Collaborate with product, content, sales, and design teams to launch growth experiments and new initiatives Track key metrics (CAC, LTV, ROAS, churn rate, etc.) and prepare detailed performance reports Optimize user journeys and work on lifecycle marketing to improve customer retention and loyalty Manage marketing automation tools and CRM workflows to scale personalized campaigns Build and scale referral, influencer, and partnership-based growth channels