835 Brand Strategy Jobs - Page 7

Roles and Responsibilities: Brand Strategy Positioning Lead the long-term brand strategy, competitive positioning, and brand equity development. Analyse industry, competition and market trends, and translate consumer insights into differentiated brand value propositions Growth Scale Execution Own the annual brand plan to drive scale through new product launches, and market expansion Partner with sales, digital, and product teams to drive execution excellence and in-market results. Integrated Marketing Campaigns Plan and execute 360 brand campaigns across ATL, social, influencer, BTL, and retail Track performance metrics (awareness, consideration, ROI, sales uplift) and iterate quickly. Cross-functional collaboration Work closely with performance marketing, content, media agencies, creative partners, and channel leads. Align brand narratives across D2C, B2B, and offline retail. Brand Marketing Budget and ROI Ownership Manage brand budgets, to deliver ROI and business goals Track KPIs including market share, brand equity scores, and profitability. Skills We are looking For: 8-12 years of total marketing experience, with at least 5 years in core brand management roles. Proven track record of scaling a brand beyond 100cr, has worked in a digital first brand Demonstrated ability to lead both brand thinking and business-driving execution. Experience managing multi-channel campaigns and cross-functional project teams. Strong grasp of consumer insights, data-driven decision-making, and brand storytelling. Strategic thinking with hands-on execution chops. Strong business acumen and commercial understanding. Consumer Centricity - Having a creative and innovative approach to content, always looking for revolutionary ways to connect with potential customers Creative instinct with structured problem-solving ability. Has managed a team before, and stakeholder management. Excellent communication - verbal, visual, and written. Analytical skills - ability to derive insights from market research, campaign data, and consumer behaviour A keen eye for aesthetics and an uncompromising approach to quality Knowledge of healthtech, wellness industry is a plus Familiarity with the latest marketing trends and best practices FMCG, D2C, consumer tech, or consumer healthcare. MBA from Tier 1 institute / MICA (optional but preferred). Why join us Market competitive salary with bi-annual increments Great stock option policy with rights to exercise 10 years post exit Well known for a collaborative culture with a top 10% rating on Glass door Fastest-growing health tech company in India with marquee investors

As a Brand Lead at SuperStuff, you will be responsible for driving high-impact brand initiatives across various platforms in the EdTech industry. You will play a crucial role in reimagining education through cutting-edge technology, engaging content, and a student-first approach. The ideal candidate for this role is someone who thrives in a digital-first environment and is passionate about building, scaling, and sustaining consumer love in the online space. Your key responsibilities will include defining and owning the brand strategy, leading digital-first brand building across multiple platforms, driving creative campaigns to enhance brand recall and engagement, collaborating with cross-functional teams to align brand and growth goals, tracking and optimizing brand health metrics, managing agency partnerships, and leveraging cultural insights to shape brand narratives. Additionally, you will be evaluating the impact of campaigns using data-driven methodologies. To excel in this role, you should have 8-12 years of experience in brand marketing at digital-first brands, a proven track record in YouTube and social-led brand building, a deep understanding of online virality, meme culture, and youth-targeted campaigns, hands-on experience with brand performance tracking tools, and methodologies. Experience in large-scale political or mass awareness campaigns would be a bonus. You should possess strong creative instincts along with data-driven decision-making skills. Experience outside the education sector is welcome as long as you are consumer-obsessed and brand-savvy.,

As a 3D Graphic Designer at Nexora Consulting, a brand strategy consultancy, your primary responsibility will be to create and develop 3D graphics, design logos, and contribute to branding projects. You will play a crucial role in developing visual identities and ensuring consistency in typography and brand messaging. This is a full-time on-site role based in Pollachi. To excel in this position, you should possess profound expertise in Graphics, Graphic Design, and 3D Modelling. Proficiency in Logo Design and Branding techniques is essential, along with strong skills in Typography and visual storytelling. You should have excellent design software skills, particularly in Adobe Creative Suite, and the ability to work collaboratively in a team environment. While not mandatory, experience in brand strategy and development would be a plus. A Bachelor's degree in Graphic Design, Fine Arts, or a related field is required to be considered for this role. Join our team at Nexora Consulting and be a part of creating strategic foundations for recognition and loyalty for startups and established companies across various sectors. If you are passionate about building meaningful connections through design and driving growth through innovative visual elements, we would love to hear from you.,

As a Brand Marketing Intern at Traya, you will play a crucial role in supporting the brand team. Your responsibilities will include conducting thorough market research and competitor benchmarking, analyzing consumer insights to guide branding decisions, participating in the planning and execution of pilot tests for brand initiatives, collaborating with creative teams to develop campaign content and visual assets, and ensuring alignment with internal stakeholders on timelines, deliverables, and brand messaging. Additionally, you will be involved in creating reports and presentations for both ongoing and completed projects. To excel in this role, you should be pursuing or have recently completed a degree in Commerce or Science from a reputable college. Strong communication, organization, and stakeholder management skills are essential, along with a genuine interest in brand marketing and consumer research. The ability to multitask effectively in a fast-paced and dynamic environment is key, and any prior internships in brand, marketing, or research domains will be considered a significant advantage.,

We are seeking a skilled and seasoned Senior Copywriter to take charge of content creation across various platforms and campaigns. As a successful candidate, you will play a crucial role in developing compelling copy, devising content strategies, and collaborating with designers to actualize creative concepts. Your proficiency in brand voice, storytelling, and digital trends will enable you to convert intricate ideas into coherent and persuasive messaging. Your responsibilities will include crafting impactful copy for digital and print media such as websites, social media, ads, and videos. You will also be tasked with formulating and implementing effective content strategies aligned with marketing goals and brand standards. Collaboration with the design team to brainstorm and execute creative campaigns will be essential, providing insights on content flow and visual coherence. Translating client briefs and internal concepts into captivating and strategic copy that drives engagement and enhances brand recognition will be part of your role. Ensuring uniformity in tone, voice, and messaging across all content channels is imperative, along with staying abreast of content marketing trends, digital storytelling, and consumer preferences. Requirements: - Bachelor's degree in Mass Communication, English, or a related field. - Minimum of 4 years of proven experience in copywriting and content strategy. - Strong portfolio demonstrating various writing styles and campaign types. - Expertise in content creation and planning, with a keen eye for grammar, tone, and structure. - Ability to collaborate effectively with design and marketing teams. - Proficiency in writing for different mediums including web, email, social, and print. - Excellent communication, time management, and multitasking abilities. - Background in brand strategy and positioning. - Previous work experience as a Senior Copywriter, Content Strategist, or similar position. This is a full-time position with benefits including paid sick time. The ideal candidate must be fluent in English and Malayalam. The work location is in person.,

As an Assistant Brand Manager with up to 4 years of work experience, you will play a vital role in shaping the visual and communication identity of FNP.com. Your strategic thinking and creative flair will be crucial in maintaining a consistent brand image across various digital and physical platforms. Your key responsibilities will include: Brand Design & Imagery: You will be responsible for refining the visual language of FNP.com, ensuring consistency in design principles across all brand collaterals such as website, app, emailers, social media, and product packaging. You will lead the creation of design collaterals for various touchpoints including CLM, platform assets, and marketing ads in collaboration with internal teams and external agencies. Communication & Storytelling: You will develop and execute brand communication strategies across different media channels, maintaining a consistent brand voice that is quirky, emotional, relatable, and premium when necessary. Collaboration with content, CRM, and category teams will be essential to create emotionally resonant campaigns. Brand Visibility & Recall: Your focus will be on building and enhancing brand visibility and recall through distinctive campaigns and a consistent visual identity. Collaboration with PR, influencer, and paid media teams will be key to amplify the brand presence. Consumer-Backed Thinking: Understanding consumer behavior, occasion triggers, and shopping journeys will be crucial in informing your visual storytelling approach. You will identify opportunities to enhance user experience through memorable brand moments at every touchpoint. Overall, as an Assistant Brand Manager at FNP.com, you will be at the forefront of brand storytelling, design evolution, and communication strategies to create a lasting impact on consumers and drive performance outcomes.,

An MBA degree can open doors to a wide array of job opportunities across diverse industries. With this qualification, you can explore roles such as management consultant, financial analyst, marketing manager, operations manager, and human resources manager. Additionally, MBA graduates are also well-suited for positions in investment banking, entrepreneurship, and general management. In the field of General Management, MBA graduates can excel in roles such as Management Consultant, where they provide strategic advice to businesses to enhance performance and achieve goals. They can also pursue opportunities as a General Manager, overseeing overall company operations to ensure efficiency and profitability. Within the Finance sector, MBA graduates can thrive in roles like Financial Analyst, responsible for analyzing financial data, creating models, and offering recommendations to management. They can also explore roles as Investment Bankers, assisting companies in raising capital through financial instruments, or Financial Managers, overseeing financial health and planning. In Marketing and Sales, MBA graduates can consider positions like Marketing Manager, where they develop and implement strategies to promote products and services, increase brand awareness, and drive sales. Other roles include Sales Manager, Brand Manager, and Digital Marketing Manager, each focusing on different aspects of marketing and sales strategies. Overall, an MBA degree equips individuals with the knowledge and skills needed to succeed in various industries and positions, making them valuable assets to organizations seeking strategic and analytical expertise.,

As a Product Marketing Specialist, you will play a key role in supporting the management, development, and implementation of the product portfolio and innovation pipeline. Your focus will be on enhancing the brand story, driving growth, and gaining market share in priority channels and regions. Your responsibilities will include innovating products and concepts to create new business opportunities, executing product development strategies aligned with the brand's direction, and identifying recruitment and loyalty drivers. You will also be tasked with exploring white space opportunities based on consumer insights, social listening, and CRM data. In addition, you will be responsible for developing detailed calendars for product marketing and promotional programs, conducting research to build business cases, and collaborating on product marketing strategies. Your role will also involve analyzing sales trends, category shifts, market intelligence, and competition to make informed recommendations. Furthermore, you will contribute to quarterly report preparations, conduct ad hoc business analysis requests, and execute digital-first launches within designated budgets. Your ability to stay updated on emerging marketing trends, technology capabilities, and industry developments will be crucial in driving brand engagement and business opportunities. To be successful in this role, you should possess a curative lens for innovation, analytical skills, forward-thinking mindset, and trend-hunting abilities. Your qualifications should include at least 2 years of related work experience, proficiency in Excel and analytics, experience in beauty product launches, and knowledge of product brief development. Your success will be driven by your strategic agility, financial acumen, disruptive mindset, consumer-centric approach, and strong project management skills. By being detail-oriented, a team player, and embracing change, you will contribute to the growth and success of the product marketing strategy.,

Landor is searching for a Strategist to join the Mumbai studio. As a Strategist at Landor, you will be an integral part of shaping and enriching our clients" brand identities. Your role will involve devising innovative branding strategies that are in line with client objectives, promoting market differentiation, and cultivating customer loyalty. This will entail conducting market research, analyzing consumer behavior, identifying trends, and translating insights into actionable branding initiatives. Your expertise will drive the creation of compelling brand narratives and visual identities, positioning our clients for success in their respective markets. Your strategic vision will not only boost brand recognition but also significantly contribute to overall business growth. Your responsibilities will include: - Developing brand strategy for corporate and consumer brands across various geographies and categories. - Taking ownership of and leading work streams to understand their impact on the overall project. - Creating and implementing innovative branding strategies that foster business growth, customer engagement, and brand awareness. - Collaborating with diverse teams, such as creative, product, and executive leadership, to ensure cohesive and impactful brand initiatives. Requirements for the role: - Demonstrated grasp of branding principles, including experience with brand strategy, brand naming, product and portfolio architecture, nomenclature, creative briefing, campaign messaging, and design understanding. - Solid knowledge of how brands and businesses operate, encompassing packaging, product/service innovation, sustainability, and e-commerce. - Ability to distill complex data from business and market perspectives, along with excellent analytical, critical thinking, and problem-solving skills. - Crafting brand narratives utilizing top branding principles, excellent writing skills, and communication. - Possessing an open-minded approach with inherent curiosity and a willingness to offer fresh perspectives in problem-solving. At Landor, we believe that the best work emerges through collaboration, creativity, and connection. Therefore, we have adopted a hybrid approach, with teams in the office around four days a week. Landor, a WPP company, is an equal opportunity employer that assesses applicants for all positions without discrimination or bias towards specific traits. We are dedicated to nurturing a culture of respect where everyone feels included and has equal opportunities for career advancement.,

MARKETING & BRANDING SPECIALIST- Exp- 5 yrs + ( CONVENT EDUCATED / MBA FROM GOOD BUSINESS SCHOOL) EXPERIENCED WITH HEALTHCARE SECTOR/ Only FEMALE-

Job Title: Account Manager Ophthalmology Reports to: Regional Sales Manager Product Line: Antiglaucoma, Anti-infective, NSAIDs, Dry Eye, Steroids, AI + Steroids, and others Essential Functions: Achieve monthly, quarterly, and annual sales targets for assigned ophthalmology portfolio and territory. Promote Amneal s ophthalmology products by building product awareness and creating demand among HCPs. Develop strong in-clinic and institutional business by engaging private practitioners, hospitals, and institutions. Execute new product launches effectively in the assigned territory. Identify and engage key opinion leaders (KOLs) and key business leaders (KBLs) to drive prescriptions. Continuously analyze sales data and market trends to fine-tune territory strategies. Ensure effective customer segmentation and maintain updated customer profiles in CRM (Must-See List). Ensure regular updating of Daily Call Reports (DCR) and align daily activities to business priorities. Create Amneal brand recall by highlighting product differentiators in customer interactions. Ensure the right mix of primary and secondary sales while adhering to collection targets. Additional Responsibilities: Proactively identify and tap into new business opportunities including new hospital entries. Monitor and report competitor activities and assist in creating effective counter strategies. Participate in regional meetings, sales training, and brand strategy sessions. Provide inputs to marketing and medical teams for customer insights and brand positioning. Collaborate with supply chain/distribution teams to ensure timely product availability.

About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPP s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com. About EssenceMediacom : A Leading WPP Media Brand EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve. Role Summary and Impact Media Futures Group is part of WPP Media , the world s largest media investment company and is a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Director Strategy & Partnerships to join us for one of the biggest global brands . In this role, you will drive the e nd - to -e nd strategic planning for all brands in the portfolio, including content partnerships, brand activations and consumer media journeys to deliver brand goals. Reporting of the role This role reports to Head - Strategy & Partnerships 3 best things about the job: 1. Application of business growth models, brand media mapping and marketing frameworks to design a custom marketing roadmap for brands that will deliver ambitious business growth short term and long term. 2. You will work with client specialist teams and external partners in conceptualizing, developing and bringing partnerships idea to life in the form of IPs/ Program , platforms and Partners. Interaction with senior decision makers, CMOs and CEOs at client end to present the EM perspective and become a trusted partner in their growth plans 3. W ork with regional & local cross-functional specialist teams on planning , activation , data and measurement to make sure it is addressing the strategic roadmap laid out for the business. You ll own strategic projec t approval & closure till execution handshake. Measures of success In three months, you would have: Be fully immersed in strategic brand challenges & campaigns , AI -led audience profiling, media understanding, cultural context & best campaigns in the competitive set nationally and globally Bringing superior understanding of audiences, category, competitive landscape, best practices and growth models to the client portfolio we handle. Eg : Rising rise of live experiences in GenZ impacting content consumption and hence reduced impact of digital investments. Distilling this understanding into implications on brand & campaign strategy & partnership s for upcoming campaigns, product launches and regional activations & reviews. In six months, you would have: Demonstrate strong understanding of brand challenges, consumers, cultural activation/partnership spaces and regional nuances 4 key client engagements with senior stakeholders delivering strategic roadmaps Collating audiences x brand learnings and creating strategic playbooks by brand Land 3 super-sized partnership projects on the large brands (IP/ Programs/ Platforms) along with buzz- worthy innovations on individual touchpoints and as standalone/ integrated campaigns Recommend and drive content partnerships as part of overall brand strategy. In 12 months, you would have: Interpret insights, learnings, data/tool outputs and drive brand strategic recommendations Interact with diverse specialist teams, engaging them to work on your brief, curate and enhance their ideas so that they are on brand goals . Mentor the team to proactively & reactively work on Strategy & partnership briefs within deadlines Communicate emerging opportunities and best in class work with client teams to keep them engaged and responsive Responsibilities of the role: Demonstrate strong understanding of brand challenges, consumers, cultural trends and regional nuances. Interpret data/tool outputs and drive storytelling to develop E2E briefs on brands. Interact with diverse specialist teams, engaging them to work on your brief, curate and enhance their ideas so that they are on brief. Mentor the team to proactively & reactively work on E2E briefs within deadlines. Communicate emerging opportunities and best in class work with client teams to keep them engaged and responsive. Skills and Experience At WPP Media, we believe in the power of our culture and our people. It s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media s shared core values: Be Extraordinary by Leading Collectively to Inspire transformational Creativity. Create an Open environment by Balancing People and Client Experiences by Cultivating Trust . Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise . Skills and Experience Ability to work under pressure S trong ability to dissect complex brand, market, competitive, and internal data to build brand strategy and achieve brand goals Expertise in tools like TGI, GWI and AOP & scenario planning Experience in Media & platforms Strong communication & presentation skills Presenting a compelling strategic narrative to diverse audiences: senior leadership, client teams, and external partners. Persuasion and negotiation to gain stakeholder buy-in Problem-Solving & Critical Thinking Minimum ~7 10 years of progressive leadership in strategy, planning, consulting, or media roles. Life at WPP Media & Benefits Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days. WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics . We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. We believe the best work happens when were together, fostering creativity, collaboration, and connection. Thats why we ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please read our Privacy Notice ( https: / / www.wppmedia.com / pages / privacy-policy) for more information on how we process the information you provide. While we appreciate all applications received, only those candidates selected for an interview will be contacted. #LI-Promoted

: Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytms mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology. Role Overview As the GM/AVP Growth & Insights for Consumer Businesses, you will be instrumental in shaping and executing the strategic roadmap for revenue generation across Paytm's core UPI, Mobile Recharges, DTH, and Utility Bill Payments platforms. This is a high-impact role requiring a blend of strategic foresight, deep analytical rigor, and a proven ability to translate insights into tangible business outcomes. You will own the strategic narrative for consumer acquisition, engagement and monetization, identify significant growth opportunities, and drive cross-functional initiatives to enhance customer lifetime value and profitability. Key Responsibilities Strategic Vision & Roadmap Define and articulate the long-term consumer strategy for payments and other financial services, identifying key growth levers, market Deep Consumer & Market Insights Lead comprehensive analysis of consumer behavior, payment trends, competitive landscapes, and regulatory changes. Leverage data to uncover unmet needs and strategic white spaces for monetization. Product Incubation & Cross-Sell Spearhead the identification, evaluation, and incubation of new cross-sell products and services, including but not limited to lending, insurance, digital gold, goal-based savings, etc. . Customer Cohorting Develop and implement sophisticated customer cohorting and segmentation strategies using behavioral, demographic, and psychographic data. Drive the creation of hyper-personalized product recommendations and targeted offers to maximize conversion and engagement. Go-to-Market Leadership Oversee the strategic planning and successful execution of go-to-market initiatives for new monetization products and features, ensuring strong alignment and collaboration across product, engineering, marketing, and sales teams. Innovation & Alternatives Continuously explore emerging technologies, business models (e.g., Open Banking, Account Aggregator), and innovative alternatives to traditional monetization, ensuring Paytm remains at the forefront of digital financial services. Risk, Compliance & Governance Work closely with legal, compliance, and risk teams to ensure all strategic initiatives and new product launches adhere to regulatory frameworks and internal governance policies. Cross-Functional Influence & Leadership Act as a key thought leader and strategic advisor, influencing product roadmaps, business development efforts, and overall organizational priorities to achieve monetization goals. Desired Skills & Experience 10-12 years of progressive experience , with a mandatory strong blend of both top-tier consulting (e.g., Strategy Consulting, Digital Transformation) and industry experience (e.g., FinTech, Payments, E-commerce, Consumer Tech) . Proven track record in defining and executing large-scale monetization strategies for digital consumer products, ideally within the payments or financial services sector. Deep understanding of the Indian digital payments ecosystem (UPI, wallets), digital lending, insurance, investments, and related regulatory environments . Exceptional strategic thinking and problem-solving abilities, with a demonstrated capability to translate complex market dynamics and data into actionable, high-impact strategies. Strong analytical acumen, proficient in data-driven decision-making, customer segmentation, and advanced analytics.Outstanding leadership, communication, and interpersonal skills, with a proven ability to influence, collaborate, and drive consensus across diverse functional teams and at all levels of the organization. High degree of autonomy, entrepreneurial drive, and a results-oriented mindset. MBA from a premier institution is highly preferred. Why Join Paytm This is an unparalleled opportunity to lead strategic initiatives that will redefine consumer financial services in India. You will operate at the intersection of cutting-edge technology and massive consumer impact, shaping the future of how millions manage their finances. If you are a strategic visionary with a passion for driving growth and innovation in the digital payments space, we invite you to be a part of Paytm's transformative journey.

Role not for you, but know the perfect person for itRefer a friend, and make Rs 10K if successfully placed :) Refer & Earn! About the Company A pioneering force in live online learning and one of Indias top EdTech platforms, this company empowers millions of students across the country. It is reimagining education through cutting-edge technology, engaging content, and a student-first approach. Role Overview The company is seeking a dynamic and sharp Brand Lead to drive high-impact brand initiatives across platforms. This is a digital-first brand role, ideal for someone who understands what it takes to build, scale, and sustain consumer love in a crowded online space. This role isnt for traditional marketers its for someone who lives and breathes social , thrives in fast-paced environments, and has a deep grasp of virality, youth culture, and online communication nuances. Key Responsibilities Define and own the brand strategy positioning, tone of voice, visual identity, and communication across all touchpoints. Lead digital-first brand building across YouTube, Instagram, Meta, Twitter, and emerging platforms Drive creative campaigns to build top-of-mind recall, brand love, and engagement. Collaborate cross-functionally with Performance, Product, and Content teams to align brand and growth goals. Track and optimize brand health metrics awareness, salience, affinity, virality. Manage agency partnerships (creative, influencer, production) and internal resources to execute large-scale campaigns. Understand and leverage cultural insights, trends, and creator communities to shape brand narratives. Evaluate the impact of campaigns using data-driven brand tracking methodologies. Ideal Candidate Profile 8 12 years of experience in brand marketing at digital-first brands Proven track record in YouTube and social-led brand building Deep understanding of online virality, meme culture, and youth-targeted campaigns Hands-on experience with brand performance tracking tools and methodologies Bonus: Experience in large-scale political or mass awareness campaigns Strong creative instincts balanced with data-driven decision-making Experience outside the education sector is welcome , as long as youre consumer-obsessed and brand-savvy.

Role & responsibilities 1. Brand Strategy Execution Assist in implementing brand strategy in line with the companys vision and market positioning. Support the development and execution of ATL, BTL, and digital brand campaigns. 2. Product Management & Innovation Coordinate with R&D and packaging teams on new product development and SKU extensions. Track product performance and contribute to portfolio improvement decisions. 3. Marketing Campaigns & Promotions Plan and implement integrated marketing campaigns including digital, retail, and trade promotions. 4. Market Research & Consumer Insights Conduct market trend analysis, competitor benchmarking, and consumer behavior tracking. Translate insights into actionable strategies for brand positioning and messaging. 5. Sales & Trade Coordination Collaborate with sales and distribution teams to ensure seamless retail-level execution. Assist in preparing sales presentations, training materials, and dealer engagement tools. 6. Agency & Vendor Management Coordinate with creative, media, and digital agencies for timely and high-quality output. Maintain consistency in brand messaging across all platforms. 7. Budgeting & Reporting Assist in managing marketing budgets and optimizing cost-efficiency. Generate performance reports on brand campaigns, product movement, and consumer feedback. 8. Brand Communication Ensure brand identity and consistent design language across packaging, advertising, digital, and in-store visibility. 9. Internal Coordination Work closely with legal, finance, operations, and procurement teams to ensure end-to-end brand and product level execution. 10. Events & Product Launches Manage the planning and execution of brand activations, trade shows, and product launch events. Preferred candidate profile Interested Candidate Can drop Your CV @charumathi.t@roritoworld.com

Biological E Limited is hiring for Brand/ Product Management (India Pharma/ Vaccine Marketing) Designation: Executive/Sr. Executive/ Deputy Manager/Manager Location: Hyderabad Key Responsibilities: Own and manage the brand/brand portfolio Define the brand strategy to meet the growth and market share objectives Create brand plans and drive integrated marketing communication based on the plan Partner with the sales leads in achieving the yearly growth, PCPM and market share targets Program manage the implementation of marketing strategies in the field Work closely with the field force to assess the response to promotional campaigns that were implemented. Analyse market data and fine tune the marketing strategies accordingly Develop customer relationships, analyse customer behaviour and align the branding strategy to the customer needs Train the field force in implementing the marketing strategies in the field Work with external partners including market research partners, branding partners to implement the strategy identified Define and implement digital engagement models with customers and other stakeholders Drive strategic initiatives (business process improvements, new product introduction, product lifecycle management). Candidate Skill set: B.Pharm/M. Pharma + MBA 4-12 years experience into Product Management Ability to work with cross-functional stakeholders Ability to drive data driven decisions Proficiency in MS Excel, MS Powerpoint

The Head of Marketing will lead the end-to-end marketing function across brand, digital, media, events, public relations, customer communication. Its a strategic leadership role focused on building a strong brand presence, customer engagement,

Key Responsibilities: Consumer Insights: Conduct market research to understand consumer needs and influence product & marketing strategies. Identifying Trends: Stay updated on global and Indian market trends, attend industry events, and build an NPD pipeline. New Product Development (NPD): Lead product development from concept to launch, ensuring successful commercialization. Manage product launch strategies, listings, packaging, and vendor coordination for impactful rollouts. Marketing Communication: Assist in planning and executing integrated marketing campaigns across digital and offline channels. Coordinate with creative teams and external agencies for timely development of Brand Assets. Channel Management: Collaborate with D2C, Ecommerce, Q-Commerce, and Offline teams to drive product growth. Performance & Market Analysis: Track campaign KPIs and compile reports to measure effectiveness. Conduct market and competitor analysis to generate actionable insights. Key Requirements: •Proven experience in brand management, product development , or a related role. •Strong analytical and strategic thinking skills, with an understanding of digital and AI-driven strategies. Comfort in working with data and dashboards (Excel, Google Sheets, etc.). Excellent project management skills with the ability to handle tight timelines and revenue targets. Ability to thrive in a fast-paced, agile work environment. Strong communication and interpersonal skills for cross-functional collaboration. Why Join Us? Opportunity to work with a dynamic and innovative team. Drive impactful brand strategies and product launches. Exposure to cutting-edge trends and technologies in the market. Location : Sector 14 Gurgaon (5 Days-WFO) Experience: 1.5 Y+

We are looking for a dynamic B2C Sales & Account Manager to manage individual & small business clients, drive customer acquisition, retention, and revenue growth in the Logistics, E-commerce, and D2C segment . The candidate should be able to understand customer needs, pitch suitable solutions, and provide a smooth post-sale experience. Key Responsibilities: Customer Acquisition & Onboarding (B2C): Identify and onboard small businesses, D2C brands, home entrepreneurs, or individual shippers Pitch courier/logistics/e-commerce fulfillment solutions Conduct product demos, handle inquiries, and close deals Account Management & Retention: Maintain strong relationships with onboarded customers Ensure smooth operational delivery and customer satisfaction Handle escalations and coordinate with backend ops/support teams Promote loyalty programs and drive repeat usage Sales Execution & Reporting: Meet monthly sales and activation targets Keep CRM updated with all interactions Share customer feedback with internal stakeholders for continuous improvement Key Skills & Competencies: B2C or D2C sales experience Logistics / Courier / E-commerce industry knowledge Strong communication and interpersonal skills Tech-savvy with ability to use CRM or sales platforms Problem-solving attitude with customer-first mindset Fluency in Hindi, English; Marathi is a plus Educational Qualification: Graduate in any discipline (B.Com, BBA preferred) MBA or equivalent degree is a bonus, not mandatory Industry Preference: Courier / Last Mile Delivery Services E-commerce (especially D2C platforms) Fulfillment or hyperlocal delivery Logistics Tech Startups / Aggregators

Goal: Your goal will be to engage with high profile companies across industries like IT, banking, manufacturing, education and others. You will typically interact with the clients to understand their content requirements in developing collaterals like case studies, flyers, brochures, white papers, web content, blogs, micro sites and so on. You will pitch to advertisers and sponsors customized content offerings that brands will be excited to be associated with. You will generate business leads from large media companies (TV channels, online portals etc.)who seek to outsource day to day management of its portals to a content service company like ours. Duties: Close new business deals by coordinating requirements; developing and negotiating contracts; integrating contract requirements with business operations. Generating leads for possible sales. Advise on, draft and enforce sales policies and processes pitch and presentation conceptualization and management. Define and follow up of yearly targets and objectives. Develop and implement strategies for new products and services. Increase the company's involvement with existing clients. Further develop multi-tier relationships to organically grow the clients accounts. Develop the corporate brand strategy. Develop and manage marketing tools and collateral for existing and new clients. Implement business models so as to create new ventures. Adopt a hands-on approach in monitoring the implementation and execution of marketing strategies. Bachelor Degree/Master in Business Administration/Marketing or equivalent. Deep knowledge and understanding of content market-digital media and marketing communication At least 6-7 years, preferably with relevant experience in advertising agencies or similar industry Outstanding needs analysis, positioning, business justification and closing skills Superior presentation and excellent oral and written communication skills High commercial acumen and a record of confidence dealing with middle managers through to decision makers Travel is essential for this position Sr. Manager

Job Summary: We are looking for a senior creative professional with a strong copy background to lead the creative output for the Bangalore branch. This role involves collaborating closely with the Branch Director to conceptualize and deliver impactful advertising campaigns and creative strategies. Key Responsibilities: Partner with the Branch Director to develop innovative marketing ideas and advertising campaigns Analyze market trends and data to keep creative output relevant and effective Make final decisions on copy, art, and commercial content Lead and support new business pitches and creative presentations Oversee the execution of integrated campaigns across media formats Guide and mentor the creative team to ensure quality and consistency Candidate Profile: Well-versed in both the creative and business sides of advertising Minimum 8 years of experience in art and copy roles Strong process orientation with attention to detail Exceptional communication and presentation skills Proven client relationship management abilities Strong team and people management capabilities

Job Responsibilities: Be the Brand custodian of the assigned client Seamlessly take charge of day to day servicing role for clients in the group from brief to execution. Responsible for work delivery and stakeholder management internally & at client side. Work with the planning team on brand strategy Build strong relationships at client side at appropriate level. Work delivery, billing, collections and stakeholder management should be at prompt Relationships with other people in the organization Ensure excellent commercial management of the businesses Participate in the development of creative work that is worthy of submission at awards Promote the Agency to the client to reinforce confidence & grow the business. Achieve regular recognition of the agency's work from Clients & Industry. Work along with the management team on new business. Skills and Knowledge required: Excellent in communication level Should interact with clients at appropriate level Should have worked in agencies of repute. Exposure to pure ATL from Mainline Advertising Educational qualification in relevant field of study

Job Summary To create and oversee the implementation of all copy initiatives within the agency. Responsibilities To develop go to market concepts and ideas of a consistently high standard. Ability to challenge and push the envelope in order to raise the agency's creative standards Be an active participant in preparations of client pitches across all agency teams- CS, Art, Designers, Digital etc Motoring the juniors and making sure each of them works towards achieving agency's targets

As a Brand Strategy Partner in Content Strategy, you will be the strategic core of content creation by transforming insights into IPs, briefs into storytelling frameworks, and consumer truths into ideas that resonate across various platforms. This role requires a unique blend of strategic thinking and creative instinct. You will collaborate closely with client leads, creatives, producers, and senior strategists to craft content that is both thoughtful and innovative. Additionally, you will play a pivotal role in shaping content and communication strategy for the MARS business, working on some of the most beloved consumer brands globally. Your responsibilities will include translating brand and business briefs into platform-first content architectures, developing narratives that blend cultural context with consumer behavior and digital logic, leveraging data and trends to derive sharp insights, collaborating with creatives and producers to co-create content ideas, and creating compelling presentations that simplify and amplify your strategic vision. It is essential to continuously enhance your understanding of audiences, their preferences, engagement drivers, and online behaviors. To excel in this role, you should have at least 6-9 years of experience in content strategy, brand planning, or digital-first storytelling. You must demonstrate a proven ability to bridge the gap between culture, consumers, and creative concepts. Experience in crafting original content solutions, especially in digital formats, series, or creator-driven projects, is highly valuable. Proficiency in interpreting audience and platform data to derive actionable insights and ideas is crucial. Previous experience with FMCG or lifestyle brands is advantageous. You should thrive in a dynamic, hands-on environment that encourages innovation, energy, and problem-solving. Any background in content studios, creator networks, or social storytelling teams would be a bonus.,

Are you prepared to represent a global brand in India and influence perceptions while making an impact in a rapidly changing technology environment As a brand and creative strategist with the Cognizant global Brand team, your role will be pivotal in enhancing our brand, reshaping perceptions, and distinguishing us from competitors in the swiftly evolving technology services sector. Your assistance will be vital in brand governance across various areas, including offices, employee experiences, client interactions, and more. From conceptualization of ideas like naming strategies to ensuring appropriate usage of our logo and curating content for our owned channels, your contributions will be instrumental. Working alongside a dedicated team, you will significantly influence the future of our company in India by delivering consistent and engaging high-quality experiences both digitally and in person. Your main responsibilities will include collaborating with marketing and business leaders to translate the Cognizant brand strategy into flagship brand experiences. This may involve organizing in-person events such as Celebrating Cognizant and the annual Impact Award, virtual events, videos, HR/recruiting communications, and more. You will also provide guidance to marketing leaders and channel owners in developing creative approaches and impactful content that ensures a cohesive brand experience across various platforms like advertising campaigns, social media, thought leadership, internal communications, and office interiors. To excel in this role, you will direct, motivate, manage, and work alongside writers, designers, and agency partners to maintain brand consistency in messaging and design. Encouraging a culture of creativity and strategic thinking will be crucial in inspiring others to comprehend, value, and enhance our brand standards. Effective collaboration with key stakeholders such as HR, Marketing, and Communication teams will be essential to maintain consistent messaging and branding across all relevant touchpoints. Staying abreast of industry best practices and emerging trends in employer branding and talent acquisition, particularly in the competitive Indian market, will be expected. In addition, your experience should extend to handling other projects related to brand strategy, brand architecture, global advertising campaigns, and brand guidelines/toolkits. The ideal candidate should possess a minimum of 15 years of corporate global brand experience, including 5-7 years in a B2B corporate brand or agency environment outside India, preferably with 1 to 2 years of experience onsite in the US or Europe. Experience in building and executing brands at a global scale, along with expertise in various aspects of brand strategy and visual and verbal identity, is highly desirable. Furthermore, a strong understanding of modern marketing tactics, the ability to ensure brand objectives are met across different channels, and a drive to innovate brand strategy and expression are essential qualities. Your leadership experience, both direct and through influence, in shaping an organization's brand strategy will be advantageous. The ability to thrive in a dynamic, fast-paced environment and adapt to evolving requirements with strategic solutions is crucial. Lastly, your capability to engage and collaborate with associates in India and globally will be key to your success in this role.,