Assistant Manager - Marketing

Location : Mumbai Work Type : Full-time, In-office Experience : 2–3 Years Role Overview We are looking for a Marketing Executive to join our growing team. This is a hands-on role where you will help plan and execute marketing campaigns, create content, build brand visibility, and support various marketing initiatives across the company. The role offers a great opportunity to work across a variety of marketing functions—from digital campaigns to content creation, leadership branding, industry outreach, and more. Key Responsibilities Campaign Planning & Content Development • Plan and manage LinkedIn and digital campaigns • Write and edit content for: o Social media posts o Case studies (including script development) o Articles and blogs o Marketing materials and presentations o Website content • Develop clear, engaging, and well-structured content • Support the creation of marketing collaterals with basic design work Strategic Marketing & Planning • Contribute to overall marketing strategy and planning • Identify opportunities for the company to participate in industry events, conferences, and forums • Help build personal branding plans for company leaders on LinkedIn and other platforms • Conduct competitive research and monitor industry trends to inform marketing strategy Coordination & Execution • Support the coordination and management of external vendors and partners • Assist with basic graphic design (using Canva or similar tools) and presentation development (PowerPoint) • Help manage and update the website, including SEO optimisation • Work closely with the team to implement marketing activities and ensure timely delivery Skills & Competencies • Strong storytelling and copywriting skills • Ability to write clearly, creatively, and persuasively across formats • Familiarity with Canva and design best practices • Understanding of SEO principles and website optimisation • Basic knowledge of LinkedIn marketing and content strategies • Proficient in PowerPoint (PPT) creation and basic graphic editing • Solid research and analytical skills; ability to spot trends and insights • A curiosity and willingness to stay updated on the packaging industry • Strong project management and coordination capabilities • Collaborative mindset with an ability to work cross-functionally Eligibility • MBA degree in Marketing or related field • 2–3 years of experience in marketing roles (preferably B2B, consulting, or product marketing) • Willing to work full-time from the office • Strong written and verbal communication skills Show more Show less