Area Sales Manager

10 - 15 years

4 - 8 Lacs

Posted:5 hours ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

What we want you to do?

  • Sell products/services to potential hospitals & labs in critical care, by visiting hospitals, and medical professionals based on their needs.
  • Unlock the constraints to fast track the expansion of the products in the new geographies
  • Drive 0 to 1 business launch tracks and build relationships with key opinion leaders and key business partners in the these geographies to drive growth
  • Reach out to prospective clients from their existing network as well as details/links shared by us in person or by call - whichever is effective.
  • Attend training workshops and congresses to remain up to date with standards and developments in the industry.
  • Own the sales target and work with partner hospitals'/clinics'/any healthcare institutions' team to plan and achieve the same.
  • Analyze competitors' performance to safeguard and further promote our position in the market.
  • Study each of our products to ensure expert knowledge thereof.
  • Communicate with existing and budding clients to maintain working relationships.
  • IInform clients about the benefits and limitations attached to each product.
  • Drive product(s) activation and adoption across sales channels at prospective hospitals/clinics/any healthcare institutions post partnership with HaystackAnalytics.
  • Develop and execute marketing campaigns and monitor and analyze their effectiveness and performance.
  • Develop and implement a comprehensive marketing strategy that aligns with the hospital's business objectives and goals.
  • Identify and understand the target audience, market trends, and competitors to develop sales strategies like product bundling, upselling, etc.
  • Work with the sales team of the hospitals to generate prospective leads from the existing patient base and convert them into customers.
  • Create and manage budgets for marketing campaigns and measure ROI.
  • Work with the brand team to develop content for marketing collateral, including brochures, presentations, and website content.
  • Plan and execute events, including trade shows, webinars, and conferences.
  • Manage relationships with external vendors, including creative agencies and event planners.
  • Collaborate with cross-functional teams, including sales, product, and operations to ensure successful campaign execution.
  • Stay up-to-date with the latest marketing trends, tools, and techniques.
  • Conduct regular self-evaluations to ensure that you always meet sales targets.
  • Provide historical records by maintaining records on area and client sales/reach-outs.
  • Keep management informed by submitting activity and results reports, such as daily call reports, weekly work plans, and monthly and annual territory analyses.

What are we looking in you?

  • Bachelor's degree in marketing, business administration, or a related field.
  • 10+ years of experience in healthcare product sales and marketing.
  • Excellent communication and interpersonal skills.
  • Ability to work independently and collaboratively.
  • Strong analytical skills.
  • Experience with marketing tools and techniques.
  • Ability to meet sales targets.
  • Ability to travel when needed.
  • Strong connections with top clinicians/Labs/hospitals in his/her region

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