Area Sales Manager

Job Title: Area Sales Manager (ASM) - DSA Channel (Home Loans)

1. Sales Target Achievement:

• Achieve and exceed monthly, quarterly, and annual home loan sales targets by effectively managing the DSA channel.
• Ensure that DSAs meet their targets by providing them with necessary support and resources.

1. DSA Recruitment & Onboarding:

• Recruit and onboard new DSA partners to expand the sales network.
• Conduct training sessions to onboard and continuously educate DSA agents about home loan products, processes, and compliance standards.

1. DSA Relationship Management:

• Build and maintain strong, long-term relationships with DSA agents to encourage consistent business.
• Regularly engage with DSAs to understand their challenges, provide solutions, and ensure smooth processing of home loan applications.

1. Lead Generation & Conversion:

• Collaborate with DSAs to generate leads and drive conversions of prospects into home loan customers.
• Monitor the DSA agents' lead generation efforts, ensure quality control, and help close high-value deals.

1. Market Analysis & Strategy:

• Analyze the performance of DSAs in the region and provide guidance to improve sales outcomes.
• Implement strategies to boost market penetration for home loans and identify opportunities for growth.

1. Sales Performance Monitoring:

• Monitor daily, weekly, and monthly sales performance of DSA agents.
• Provide regular performance feedback and set action plans to address performance gaps.

1. Compliance & Risk Management:

• Ensure that all home loan applications processed by DSAs are compliant with company policies and regulatory requirements.
• Identify and mitigate risks related to DSA activities, loan documentation, and customer interactions.

1. Collaboration with Internal Teams:

• Work closely with internal teams (Credit, Operations) to ensure smooth processing of loan applications from DSA leads.

1. Reporting & Documentation:

• Provide regular updates to the senior management on DSA performance, sales achievements, challenges, and market trends.
• Ensure accurate reporting of all sales activities and pipeline data.

Key Skills and Qualifications:

• Experience:

  5 years of experience in sales in home loans or financial services. Prior experience with managing team and working with DSA agents is required.

• Education:

  Bachelors degree in Business, Finance, Marketing, or a related field.

• Sales Expertise:

  Strong sales skills and a proven track record of meeting or exceeding targets, especially in financial products like home loans.

• DSA Management:

  Experience in managing and motivating DSA agents or channel partners.

• Communication Skills:

  Excellent verbal and written communication skills to build relationships with DSA agents and customers.

• Product Knowledge:

  Deep understanding of home loan products, processes, documentation, and industry regulations.