Affiliate Marketing Specialist

About VGL Group

Vaibhav Global Limited (VGL) is a leading electronic retailer of jewelry and lifestyle products. In FY 2023-24, VGL reported a turnover of ~$365 million and employs 4,000+ people globally, with 3,000+ based in Jaipur, India.

Multi-Channel Presence

VGL reaches a broad audience through its TV, e-commerce, and digital retail platforms:

• Shop LC (USA) – Live broadcasts to 60M+ homes with a strong e-commerce presence.
• TJC, UK – Reaches 27M+ homes through TV and digital platforms.
• Shop LC Germany – Broadcasts to 40M+ homes, expanding VGL’s European market presence.
• Ideal World (UK) – Acquired in 2023, a leading UK teleshopping & digital sales platform.
• Mindful Souls – Acquired in 2023, a fast-growing subscription-based e-commerce brand focused on spiritual and wellness products.

Social Impact & ESG Initiatives

• Your Purchase Feeds… – VGL’s flagship one-for-one meal program has provided 99M+ meals to schoolchildren in India, the US, and the UK.
• Employee Volunteering – Encourages employees to donate two hours monthly for charitable activities.
• Sustainability Commitment – Focused on renewable energy, waste reduction, and green initiatives.
• IGBC Award Winner – Recognized for excellence in green built environments at its Jaipur SEZ unit.
• Assigned a ‘Combined ESG Rating 72 (Strong)’ from ICRA ESG Ratings Limited

Talent & Culture

• Humanocracy & Micro-Enterprises – VGL fosters a decentralized, empowered work culture, enabling small, agile teams to drive innovation and ownership.
• Talent Density & Meritocracy – Prioritizing high-performance teams, rewarding talent, and a culture of excellence.
• GPTW Certified – Recognized as a Great Place to Work across India, the US, the UK, and China.

Recognition & Achievements

• Top Exporter Award – Honored by GJEPC for being India’s largest exporter of silver and colored gemstones.
• Operational Excellence – A strong track record in value-driven retail and customer-centric growth.

Job Summary:

We are seeking a dynamic and results-driven Affiliate Marketing Specialist to join our marketing team. The ideal candidate will be responsible for developing, implementing, and optimizing our affiliate marketing programs. This role requires a strategic thinker with strong analytical skills and a deep understanding of the affiliate marketing landscape.

Key Responsibilities:

Affiliate Program Management:

Develop and execute affiliate marketing strategies to meet company goals.

Manage and grow relationships with affiliate partners, ensuring effective collaboration and performance.

Recruit new affiliates to join the program, ensuring they are aligned with the brand and its values.

Campaign Development and Optimization:

Create, manage, and optimize affiliate campaigns to maximize revenue and return on investment.

Monitor affiliate activity, analyze performance metrics, and provide actionable insights to improve results.

Develop creative assets, landing pages, and promotional materials for affiliate partners.

Performance Analysis and Reporting:

Track and analyze affiliate performance data to identify trends, opportunities, and areas for improvement.

Prepare and present detailed reports on affiliate marketing performance to senior management.

Utilize analytics tools to measure the effectiveness of affiliate campaigns and optimize accordingly.

Compliance and Best Practices:

Ensure all affiliate marketing activities comply with legal regulations and company policies.

Stay up-to-date with industry trends, best practices, and emerging technologies.

Implement fraud prevention measures and ensure the integrity of the affiliate program.

Collaboration and Communication:

Work closely with the marketing team to align affiliate marketing strategies with overall marketing objectives.

Collaborate with other departments, such as product and sales, to ensure cohesive and effective marketing efforts.

Communicate effectively with affiliate partners, providing support and addressing any issues promptly.

Qualifications:

Bachelor’s degree in Marketing, Business, or a related field.

Experience in affiliate marketing , with a track record of successful campaign management and growth.

Strong understanding of affiliate marketing networks, platforms, and tools.

Excellent analytical skills, with the ability to interpret data and make data-driven decisions.

Proficiency in using analytics tools such as Google Analytics, and affiliate tracking software.

Strong project management skills, with the ability to manage multiple campaigns and priorities.

Excellent communication and interpersonal skills, with the ability to build and maintain relationships with affiliate partners.

Self-motivated and results-oriented, with a proactive approach to problem-solving.

Preferred Skills:

Experience with Affiliate marketing

Knowledge of Microsoft Excel

Learning capability

What We Offer:

Competitive salary and benefits package.

Opportunities for professional growth and development.

A supportive and collaborative work environment.