Ads Campaign Manager – Delivery (CPS/CPI/CPR/CPA)

About Us:

Sportsdunia began in 2023 with a clear mission to bring sports lovers the kind of coverage that truly speaks to fans. We go beyond just reporting scores, as we deliver in-depth analysis, thoughtful predictions, real-time updates, and more across football, cricket, NBA, WNBA, and esports, including games like EA Sports FC, FC Mobile, WWE 2K25, NBA 2K25, BGMI, Roblox, GTA 5, and PUBG. But what makes us different is how we do it. It's the same passion and excitement that a fan brings to watching the games. Whether it’s breaking down a tactical masterclass in football, analyzing a clutch NBA performance, or exploring the latest esport strategies, we’re here to make sure every piece of content feels like it was made by fans, for fans. Because at the end of the day, we’re not just covering sports - we’re living them. 

Your Mission (Should You Choose to Accept):

• Set up, manage, and optimize

  CPS, CPI, CPA, CPL

  web/Mobile campaigns, including complete campaign lifecycle management — from planning and setup to execution and reporting.
• Run and scale affiliate ad campaigns on mobile and direct web inventory (both internal and external), with hands-on experience in managing ad placements and performance across partner websites.
• Identify and onboard internal inventories onto relevant external affiliate and media platforms to enable monetization and drive outsourced traffic.
• Track performance, campaign health, and ROI using industry-standard tracking tools (e.g., Trackier, Affise, Impact, HasOffers, Awin, Rakuten, Offer18, AppFlyer, etc.).
• Collaborate with internal teams to create compelling affiliate offers, landing pages, and ad creatives tailored for performance.
• Analyze and improve campaign performance using tools like Google Analytics (GA4), Google Tag Manager (GTM), Google Search Console, and Hotjar/SimilarWeb.
• Monitor for fraudulent activity, ensure tracking accuracy, and manage payouts in a timely and transparent manner.
• Regularly report KPIs, campaign insights, and actionable strategies to the leadership team for continuous improvement.

What We’re Looking For:

• 3+ years of hands-on experience

  running

  affiliate campaigns on CPS, CPI, CPA, CPL models

  , with a strong understanding of both internal and external inventory utilization.
• Proven knowledge and

  experience managing ad placements on direct web/Mobile inventory

  (including client onboarding, ad serving, and performance optimization).
• Expertise in

  end-to-end CPS, CPI, CPA, CPL campaigns setup and execution

  , including pixel implementation, offer setup, and attribution tracking and UTM parameters.
• Proficient in affiliate and campaign tracking platforms like

  Trackier, HasOffers, Affise, Impact, Awin,

  Appsflyer,

  etc
• Strong analytical skills and a performance-driven mindset with the ability to leverage tools like

  GA4, GTM, Hotjar, and SimilarWeb

  for campaign enhancement.
• Excellent communication, reporting, negotiation, and stakeholder management skills.