Position Overview
ZURU is one of the fastest-growing toy companies globally, known for market-leading innovation, bold brand storytelling, and operational scale. We manage a portfolio of blockbuster toy brands including Mini Brands, Rainbocorns, XSHOT, Smashers, Robo Alive, Hug-A-Lumps, Snackles
, and more.To fuel our next stage of growth, we're industrializing our content engine. That includes building a high-output TikTok video editing team that can craft and publish thousands of native short-form videos per month across brands and markets.Position Impact
We are hiring a TikTok-focused Content Editor based in India to help edit, optimize, and output short-form videos at scale across all ZURU toy brands. This role sits at the heart of ZURU’s Creator Studio and plays a key role in transforming raw footage into engaging, high-performing content for TikTok, YouTube Shorts, and Instagram Reels.You will work within a fast-paced, collaborative global team, receiving raw footage daily from creators, influencers, and internal shoots—and turning it into native, platform-first content designed to hook and retain.Roles & Responsibilities
Daily Editing at Scale:
📌 Edit and export 15–30 short-form videos per day, aligned to ZURU’s brand voice and platform trends.📌 Ensure content follows best practices for TikTok: hook-first editing, fast cuts, on-screen text, sound sync, and caption overlays.📌 Adapt raw UGC, studio shoots, and branded storytelling into native formats optimized for TikTok, YouTube Shorts, and Reels.Template & Format Ownership
📌 Apply different edit styles for product reveals, skits, trends, ASMR, educational formats, and challenges.Creative Refinement
📌 Collaborate with the global Creative and Marketing teams to iterate based on feedback and A/B test learnings.📌 Continuously optimize for attention-grabbing openers, watch-through rate, and platform-native aesthetics.Brand Consistency
📌 Edit within the tone of voice and look-and-feel of each toy brand—ensuring content remains visually and tonally consistent.📌 Add brand-specific intros, outros, and CTAs where applicable.Speed & Efficiency
📌 Work within fast turnaround windows (24–48 hours) to meet publishing schedules.📌 Proactively flag footage issues or request reshoots where needed to maintain quality.Experience
Skills & Experience
✔ 2+ years of experience in video editing with a strong portfolio of TikTok/Reels/Shorts content.✔ Experience working in fast-paced, high-volume environments such as agencies, content farms, or social-led brands.Skills
✔ Expert-level skills in CapCut, Adobe Premiere Pro, or other short-form editing tools (Final Cut, DaVinci, After Effects optional).✔ Familiarity with TikTok’s in-app editing, text tools, filters, transitions, and trending sounds.✔ Fluent in applying viral editing formats: meme style, native voiceovers, split screens, lo-fi visuals, and platform humour.✔ Good eye for visual pacing, motion, typography, and narrative tension in 15–60 second formats.✔ Passionate about short-form content and TikTok culture.✔ Fast, efficient, and unphased by tight deadlines or high output targets.✔ Willing to take creative direction but also contribute fresh ideas based on native platform trends.✔ Obsessive attention to detail—especially when working across brands and formats.What do we Offer?
💰 Competitive compensation🚑 Medical Insurance for self & family🚩 Training & skill development programs🤘🏼 Work with the Global team, Make the most of the diverse knowledge🍕 Several discussions over Multiple Pizza PartiesA lot more! Come and discover us!