Position Overview
ZURU is one of the fastest-growing toy companies globally, known for market-leading innovation, bold brand storytelling, and operational scale. We manage a portfolio of blockbuster toy brands including Mini Brands, Rainbocorns, XSHOT, Smashers, Robo Alive, Hug-A-Lumps, Snackles , and more.
To fuel our next stage of growth, were industrializing our content engine. That includes building a high-output TikTok video editing team that can craft and publish thousands of native short-form videos per month across brands and markets.
Position Impact
We are hiring a TikTok-focused Content Editor based in India to help edit, optimize, and output short-form videos at scale across all ZURU toy brands. This role sits at the heart of ZURU s Creator Studio and plays a key role in transforming raw footage into engaging, high-performing content for TikTok, YouTube Shorts, and Instagram Reels.
You will work within a fast-paced, collaborative global team, receiving raw footage daily from creators, influencers, and internal shoots and turning it into native, platform-first content designed to hook and retain.
Roles & Responsibilities
Daily Editing at Scale:
Edit and export 15-30 short-form videos per day, aligned to ZURU s brand voice and platform trends.
Ensure content follows best practices for TikTok: hook-first editing, fast cuts, on-screen text, sound sync, and caption overlays.
Adapt raw UGC, studio shoots, and branded storytelling into native formats optimized for TikTok, YouTube Shorts, and Reels.
Template & Format Ownership:
Apply different edit styles for product reveals, skits, trends, ASMR, educational formats, and challenges.
Creative Refinement:
Collaborate with the global Creative and Marketing teams to iterate based on feedback and A/B test learnings.
Continuously optimize for attention-grabbing openers, watch-through rate, and platform-native aesthetics.
Brand Consistency:
Edit within the tone of voice and look-and-feel of each toy brand ensuring content remains visually and tonally consistent.
Add brand-specific intros, outros, and CTAs where applicable.
Speed & Efficiency:
Work within fast turnaround windows (24-48 hours) to meet publishing schedules.
Proactively flag footage issues or request reshoots where needed to maintain quality.
Skills & Experience
Experience:
2+ years of experience in video editing with a strong portfolio of TikTok/Reels/Shorts content.
Experience working in fast-paced, high-volume environments such as agencies, content farms, or social-led brands.
Skills:
Expert-level skills in CapCut, Adobe Premiere Pro, or other short-form editing tools (Final Cut, DaVinci, After Effects optional).
Familiarity with TikTok s in-app editing, text tools, filters, transitions, and trending sounds.
Fluent in applying viral editing formats: meme style, native voiceovers, split screens, lo-fi visuals, and platform humour.
Good eye for visual pacing, motion, typography, and narrative tension in 15-60 second formats.
Passionate about short-form content and TikTok culture.
Fast, efficient, and unphased by tight deadlines or high output targets.
Willing to take creative direction but also contribute fresh ideas based on native platform trends.
Obsessive attention to detail especially when working across brands and formats.
Competitive compensation
Medical Insurance for self & family
Training & skill development programs
Work with the Global team, Make the most of the diverse knowledge
Several discussions over Multiple Pizza Parties