Position Overview
ZURU is one of the fastest-growing toy companies globally, known for market-leading innovation, bold brand storytelling, and operational scale. We manage a portfolio of blockbuster toy brands including Mini Brands, Rainbocorns, XSHOT, Smashers, Robo Alive, Hug-A-Lumps, Snackles, and more.
To fuel our next stage of growth, we're industrializing our content engine. That includes building a high-output TikTok video editing team that can craft and publish thousands of native short-form videos per month across brands and markets.
Position Impact
We are hiring a TikTok-focused Content Editor based in India to help edit, optimize, and output short-form videos at scale across all ZURU toy brands. This role sits at the heart of ZURU’s Creator Studio and plays a key role in transforming raw footage into engaging, high-performing content for TikTok, YouTube Shorts, and Instagram Reels.
You will work within a fast-paced, collaborative global team, receiving raw footage daily from creators, influencers, and internal shoots—and turning it into native, platform-first content designed to hook and retain.
Roles & Responsibilities
Daily Editing at Scale:
Edit and export 15–30 short-form videos per day, aligned to ZURU’s brand voice and platform trends.
Ensure content follows best practices for TikTok: hook-first editing, fast cuts, on-screen text, sound sync, and caption overlays.
Adapt raw UGC, studio shoots, and branded storytelling into native formats optimized for TikTok, YouTube Shorts, and Reels.
Template & Format Ownership:
Apply different edit styles for product reveals, skits, trends, ASMR, educational formats, and challenges.
Creative Refinement:
Collaborate with the global Creative and Marketing teams to iterate based on feedback and A/B test learnings.
Continuously optimize for attention-grabbing openers, watch-through rate, and platform-native aesthetics.
Brand Consistency:
Edit within the tone of voice and look-and-feel of each toy brand—ensuring content remains visually and tonally consistent.
Add brand-specific intros, outros, and CTAs where applicable.
Speed & Efficiency:
Work within fast turnaround windows (24–48 hours) to meet publishing schedules.
Proactively flag footage issues or request reshoots where needed to maintain quality.
Skills & Experience
Experience:
✔ 2+ years of experience in video editing with a strong portfolio of TikTok/Reels/Shorts content.
✔ Experience working in fast-paced, high-volume environments such as agencies, content farms, or social-led brands.
Skills:
✔ Expert-level skills in CapCut, Adobe Premiere Pro, or other short-form editing tools (Final Cut, DaVinci, After Effects optional).
✔ Familiarity with TikTok’s in-app editing, text tools, filters, transitions, and trending sounds.
✔ Fluent in applying viral editing formats: meme style, native voiceovers, split screens, lo-fi visuals, and platform humour.
✔ Good eye for visual pacing, motion, typography, and narrative tension in 15–60 second formats.
✔ Passionate about short-form content and TikTok culture.
✔ Fast, efficient, and unphased by tight deadlines or high output targets.
✔ Willing to take creative direction but also contribute fresh ideas based on native platform trends.
✔ Obsessive attention to detail—especially when working across brands and formats.
What do we Offer?
Competitive compensation
Medical Insurance for self & family
Training & skill development programs
Work with the Global team, Make the most of the diverse knowledge
Several discussions over Multiple Pizza Parties
A lot more! Come and discover us!
