Trade Marketing Manager

Dreaming big is in our DNA. It’s who we are as a company. It’s our culture. It’s our heritage. And more than ever, it’s our future. A future where we’re always looking forward. Always serving up new ways to meet life’s moments. A future where we keep dreaming bigger. We look for people with passion, talent, and curiosity

Primary Purpose of the Role

Develop regional marketing plans, in alignment with brand guidelines & national channel program of the key strategic brands and measure the performance volume & brand health. Implement and evaluate both trade and consumer promotions for the priority channels on time and within budget in order to maximize the return on investment

Responsibilities

• Develop and implement off-premises trade solutions with retailers to gain market share and track sales executions and results
• Collaborate with the sales team in the development of key trade customers through the formulation and implementation of account strategies and plans to maximize volume and share performance.
• Identify the right POC & execute the brand assets and measure the growth
• Interacting with internal & external stakeholders to ensure execution as per the defined guidelines

Required Knowledge, Skills & Attributes

Education & Experience

• Graduation (any degree) with 3-7 years’ experience.
• Ideal – Post Graduation or Diploma/Degree in Communication/Public Relations/Hotel Management or MBA in Sales/Marketing with 2-5 years’ experience.

Skills & Knowledge

• Excellent communication, presentation, and negotiation skills
• Focused, detailed, and disciplined approach to tasks

Personal Attributes

• High energy
• Solution-oriented and positive attitude
• Exceptional customer orientation
• Fast-mover, quick to adapt
• Flexibility and resilience in a fast-moving environment
• Integrity and professionalism

Quench your thirst for success. Come, accept the challenge!