Sr. Copy Writer

About the role:

Senior Copywriter

Key Responsibilities:

Creative & Strategy writing:

• Develop compelling copy for digital, print, and video campaigns.
• Craft impactful brand stories, positioning statements, taglines, scripts, and campaign ideas.
• Write clear, engaging, and persuasive content aligned with brand tone and strategy.

Pitch deck & Presentation development:

• Ideate and craft strong narratives for

  pitch decks

  , new business presentations, and brand strategy decks.
• Collaborate with the strategy and business development teams to create high-quality client presentations.
• Convert complex information into clear, concise, and visually engaging content.

Campaign conceptualization:

• Partner with art directors, designers, strategists, and account managers to conceptualize integrated campaigns.
• Contribute creative ideas during brainstorming and client meetings.

Client Interaction & Collaboration:

• Present ideas and concepts to clients confidently.
• Understand client briefs, industry nuances, and business objectives to deliver relevant solutions.
• Work closely with internal stakeholders to ensure creative consistency and timely delivery.

Quality Control:

• Ensure accuracy, brand alignment, and quality of all written material.
• Providing constructive feedback and creative direction.

Required skills & qualifications:

• 6–8 years of professional copywriting experience

  in a

  creative or advertising agency

  is mandatory.
• Strong portfolio showcasing multi-platform work and storytelling abilities.
• Proven experience in

  creating pitch decks, strategic presentations, and new business collaterals

  .
• Excellent command over English with exceptional writing, editing, and communication skills.
• Ability to think both creatively and strategically.
• Proficiency in understanding marketing fundamentals, consumer insights, and brand positioning.
• Team player with the ability to manage multiple projects under tight deadlines.

Preferred qualifications:

• Experience working on brands across different industries (FMCG, real estate, tech, healthcare, etc.).
• Familiarity with tools like PowerPoint, Keynote, Google Slides, and basic understanding of design/layout principles.
• Ability to take ownership of projects from ideation to execution.

Why Join us:

• Opportunity to work on diverse brands and high-impact creative projects.
• Collaborative, fast-paced, and innovation-driven environment.
• Leadership opportunities and direct involvement in strategic pitches and new business development.