Sr. Associate Field Effectiveness

4 - 8 years

8 - 12 Lacs

Posted:3 weeks ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

What you will do
In this vital role the Sr Associate, Field Effectiveness plays a critical hands-on role in supporting the effectiveness of the sales force through high-quality data analysis, reporting, and operational execution.
 
This role sits at the intersection of data analytics, commercial operations, and field strategy, with a focus on enabling actionable insights and operational excellence.
This position reports to the Sr Manager, Field Excellence and will be responsible for the following -
 
Responsibilities:
Field Data Analysis & Insights
  • Analyze data from Veeva CRM, distribution partners, claims, and patient services.
  • Conduct analysis of execution for Field Sales teams to assess reach, frequency, HCP engagement trends, and account targeting effectiveness.
  • Deliver reports and insights for sales leadership and cross-functional teams.
Operational Execution & Field Enablement
  • Support territory alignments, roster updates, and call-plan execution.
  • Ensure operational delivery of tools used by the fielde.g., Veeva CRM, Next Best Action dashboards, digital companion tools, Alerts, and call plan refreshes.
  • Provide issue support and escalate as needed.
Sales Force Size/Structure & Deployment
  • Assist with field size, structure, and deployment analyses.
  • Support coverage and targeting evaluations.
  • Adjust alignments based on market dynamics and business priorities.
Field Force Effectiveness
  • Enhance field productivity, including call planning, coverage optimization, and targeting.
  • Support call planning, coverage, and targeting audits.
  • Conduct periodic targeting audit, by providing insights into workload balance, call frequency, and engagement quality.
Compliance, Quality, and Process Optimization
  • Ensure all analytics and reports adhere to promotional and non-promotional field engagement compliance requirements (e.g., Sunshine Act, sampling rules, HCP engagement limits).
  • Document processes and assumptions used in analytics pipelines and reports to support internal audit readiness and training.
  • Identify and support efficiency and automation improvements.
Project Support, Issue Tracking & Reporting
  • Track, manage, and drive resolution of issues and action items using systems such as JIRA and ServiceNow; ensure timely closure with clear ownership and supporting documentation.
  • Maintain comprehensive project documentation including timelines, decision logs, issue trackers, and closure reports to support governance and knowledge transfer.
What we expect of you
We are all different, yet we all use our unique contributions to serve patients. The Field Analytics & Operations professional we seek has these qualifications.
 
Basic Qualifications
  • 4-8 years of experience in sales analytics, sales operations, and/or field effectiveness.
Preferred Qualifications
  • Experience in the bio/pharmaceutical or healthcare industry
  • Hands-on ability to write SQL queries and perform data analysis, data visualization, and reporting
  • Proficiency in relevant software and technologies such as:
    • Sales planning and operations platforms (targeting, alignment, roster management)
    • CRM systems such as Veeva
    • Business intelligence/reporting tools (e.g., Tableau, Power BI, Excel)
  • Strong analytical skills and attention to detail; ability to translate complex datasets into clear, actionable insights
  • Effective communication skills, both written and verbal, with the ability to prepare reports and present findings clearly to stakeholders
  • Collaboration skills to work effectively with cross-functional teams, providing timely analysis and operational support
  • Strong organizational skills with ability to manage multiple tasks, track deliverables, and meet deadlines.

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