Social Media Marketing Manager

Social Media + Influencer Marketing Manager

Type:

Location:

Experience:

👋 About Us

Originally Desi,

What You’ll Do (aka your superpowers)

• Be the

  influencer plug

  : Build and manage relationships with creators, from nano to celeb level.
• Strategize and execute

  influencer campaigns

  that drive awareness, engagement, and sales.
• Lead our

  social media presence

  across Instagram, LinkedIn, YouTube, and more.
• Craft content strategies that blend brand storytelling, trends, and conversions.
• Collaborate with content, design, and founder teams to keep our tone consistent and fresh.
• Track performance, analyze data, optimize campaigns, and scale what works.
• Stay ahead of trends, memes, and creator culture to keep our brand relevant.

You’re the Perfect Fit If You

• Have

  2 - 4 years of experience

  in social media, influencer, or brand marketing (FMCG/D2C experience is a big plus).
• Know how to

  turn trends into campaigns

  and insights into results.
• Have a sharp understanding of

  digital platforms (Meta, LinkedIn, YouTube, influencer platforms).

• Can write copy that connects

  and

  strategies that sell.

• Have hands-on experience with

  influencer outreach, negotiation, and performance tracking.

• Are equally creative and analytical and you can vibe with memes and metrics alike.

• Bonus: You’re a creator yourself or have managed creator-led brands before.

Bonus points

What You’ll Get

• Ownership:

  Run an entire vertical, end-to-end.

• Visibility:

  Work directly with founders to shape the brand’s growth story.

• Influencer Access:

  Collaborate with top creators + celebs.

• Growth:

  Be part of a fast-scaling D2C brand with clear career opportunities.

• Culture:

  Work in a high-energy, creative, no-BS environment that celebrates Desi roots.

• Perks:

  Competitive pay + performance-based incentives.

Email: aakankshaa.dubey@originallydesi.com

Subject Line: Application - [Your Name] Social Media Marketing Manager

Note: Applications will be reviewed on a rolling basis until the position is filled. Only shortlisted candidates will be contacted.

Originally Desi is an equal opportunity employer. We value diversity and are committed to building an inclusive space where every voice shines.