1. Creative & Content Skills • Content Creation – Instagram Reels, Stories, Facebook & Pinterest posts ke liye high-quality creatives aur videos banana. • Copywriting – Short, catchy captions + call-to-action likhna jo audience engage kare. • Basic Graphic Design – Canva, Photoshop, Figma jaisa tool use karke designs banana. • Photography & Videography Understanding – Site photos ko professional look dena. ⸻ 2. Marketing Knowledge • Social Media Strategy – Monthly content calendar banana, trending topics aur festive campaigns plan karna. • Platform Knowledge – Instagram, Facebook, Pinterest, YouTube Shorts ke algorithms ka idea hona. • Trend Awareness – Interior design & construction industry ke latest trends ka pata hona. • Hashtag & SEO Basics – Posts ka reach badhane ke liye right keywords & hashtags choose karna. ⸻ 3. Technical & Analytical Skills • Ad Campaign Management – Facebook Ads, Instagram Ads chalane ka practical experience. • Analytics Tracking – Insights read karke kaunse post perform kar rahe hain, aur kaunse improve karne hain ye samajhna. • Automation Tools – Buffer, Later, Hootsuite jaise tools se scheduling karna. ⸻ 4. Soft Skills • Communication – Tumhare brand voice ko samajhna aur uske according content banana. • Time Management – Deadlines meet karna, consistent posting. • Problem Solving – Negative comments handle karna, crisis situations manage karna. ⸻ 5. Extra Advantage (Bonus Skills) • Interior design ya architecture industry ka background. • Short video editing apps ka expert use (CapCut, InShot, VN). • Influencer collaboration aur PR handling ka experience.

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Social Media Marketing Executive