Social Media Manager

About Us:

handmade, locally sourced luxury gifts

• We’re looking for a

  Social Media Manager

  who can build and grow our digital presence with storytelling, aesthetics, and strategy that reflect our brand’s soul.

Role Overview:

As a Social Media Manager, you’ll be responsible for planning, creating, and executing content across Instagram, Facebook, Pinterest, and other relevant platforms. You’ll shape our brand voice, grow engagement, and drive conversions through creative campaigns and influencer collaborations.

Key Responsibilities:

• Develop and implement a monthly

  social media calendar and strategy

  aligned with brand goals.
• Create and oversee

  photo, video, and reel content

  that captures the brand’s aesthetic.
• Manage day-to-day posting, engagement, and community building.
• Collaborate with photographers, stylists, and designers for shoots.
• Identify trends and use them creatively while maintaining brand tone.
• Track analytics and performance metrics to optimize content.
• Handle

  influencer collaborations, giveaways, and partnerships.

• Work closely with the marketing and design teams for campaigns.
• Monitor competitor activity and keep the brand ahead of trends.
  

Requirements:

• Proven experience (2+ years) managing social media for a lifestyle, luxury, or wedding brand.
• Excellent understanding of Instagram and Meta tools (Ads Manager, Insights, etc.)
• Strong eye for design, aesthetics, and storytelling.
• Excellent copywriting and captioning skills.
• Knowledge of Canva / Adobe Suite / CapCut / similar tools.
• Ability to handle multiple campaigns and deadlines.
• Passion for weddings, gifting, and Indian craftsmanship is a plus.
  

Bonus Skills (Nice to Have):

• Experience with paid ad campaigns.
• Basic photography or styling sense.
• Influencer or PR connections in the wedding/luxury space.
  

Compensation:

Competitive salary based on experience and current CTA.

To Apply:

Send your portfolio, Instagram handles you’ve managed, and a short note on your favorite Indian aesthetic brand to shraddha@wrapsandtags.com