Social Media Manager

Job Title:

Location:

Department:

Reports To:

About MY ARMOR

MY ARMOR is one of India’s fastest-growing Home Furnishing & Bedding brand, offering 150+ products and serving over 10,00,000 households nationwide. We are known for innovation, quality, and rapid marketplace expansion across Amazon, Flipkart, and our D2C channels. As we strengthen our digital footprint, we are looking for a Social Media Manager who can take ownership of building our online presence and brand voice across platforms.

• Role Overview

The Social Media Manager will be responsible for shaping and growing MY ARMOR’s digital identity. This role requires a mix of strategy, creativity, and execution. The candidate will manage social platforms end-to-end, oversee content creation, drive engagement, collaborate with influencers, and deliver measurable growth in brand visibility and audience reach.

Key Responsibilities

• Develop and execute platform-wise social media strategies for Instagram, Facebook, LinkedIn, Google Business Profile, Twitter, and additional channels as needed.
• Create and manage content calendars ensuring timely posting and cohesive brand storytelling.
• Coordinate with designers and editors to produce high-quality posts, reels, videos, and graphics.
• Increase followers, engagement, and reach through trend-driven and data-backed content.
• Identify, onboard, and manage influencers and creators; track performance and ROI of collaborations.
• Handle daily community interactions including comments, messages, feedback, and reviews.
• Track platform performance, prepare monthly analytics reports, and recommend actionable improvements.
• Ensure alignment of social media communication with product launches, brand campaigns, and seasonal promotions.

Key Outcomes (First 6–12 Months)

• A well-defined and consistent posting framework across all platforms.
• Significant month-over-month improvements in follower growth, engagement rate, and profile reach.
• A reliable influencer network driving awareness and conversions.
• Strong digital reputation and increased brand visibility across social and search ecosystems.
• Data-supported insights guiding content strategy and campaign direction.

Role Competencies

• Strong understanding of platform algorithms, content formats, trends, and audience psychology.
• Ability to plan, brief, and execute creative content across multiple formats.
• Comfortable working with analytics dashboards (Meta, LinkedIn, Google, etc.).
• Excellent communication skills with the ability to drive engagement and community loyalty.
• High ownership mindset, proactive decision-making, and ability to work with minimal supervision.
• Execution-focused working style with attention to timelines, quality, and brand consistency.

Who Should Apply

• Individuals who can

  travel daily to our Gota, Ahmedabad office

  without constraints.
• Candidates who want to build and scale a brand’s social presence from scratch.
• People who thrive in fast-paced, growth-oriented environments.
• Those with a hands-on approach to content, influencers, and community management.
• Self-motivated professionals who take accountability for results and outcomes.

Who Should NOT Apply

• Candidates seeking a routine or slow-paced role with low ownership.
• Individuals unwilling to take initiative or try new social-media formats and strategies.
• Anyone who cannot work from our Ahmedabad Gota office daily.
• Those who rely solely on agencies for ideation and execution.

Qualifications

• Bachelor’s degree in Marketing, Communications, Media, or related fields.
• 1–4 years of experience in Social Media Management for consumer brands, D2C, lifestyle, or e-commerce sectors preferred.
• Experience with influencer management and content planning tools is beneficial.

If you are looking feel you are right candidate and passionate to join our team, can also send you resume directly to info@myarmor.in or connect to me on 9723499995