Social Media Manager

Job Title: Social Media Manager Company: Game21 (https://game21.in) Location: Bengaluru, Karnataka, India (Hybrid/Remote options may be available based on discussion) About Game21: Game21 is a dynamic and innovative gaming company dedicated to creating engaging and immersive gaming experiences. We are passionate about pushing the boundaries of interactive entertainment and connecting with our community. We are looking for a creative and results-driven Social Media Manager to join our growing team. Job Summary: Game21 is seeking a talented and experienced Social Media Manager to take full ownership of our social media presence. The ideal candidate will be a passionate gamer with a strong understanding of various social media platforms and a proven track record in digital marketing. You will be responsible for developing and executing our social media strategy, creating compelling content, managing campaigns, and running effective paid advertisements to grow our brand and engage with our audience. Responsibilities: Develop and implement a comprehensive social media strategy aligned with Game21's marketing goals and brand identity. Manage and oversee all company social media accounts (e.g., Facebook, Instagram, Twitter, YouTube, TikTok, Discord, etc.), ensuring consistent brand messaging and engagement. Design, create, and schedule engaging social media campaigns, including contests, giveaways, and interactive content, to drive community growth and brand awareness. Produce high-quality creative content, including both video and image assets, optimized for various social media platforms. Plan, execute, and optimize paid social media advertising campaigns (video and image ads) across different platforms to achieve specific marketing objectives (e.g., user acquisition, brand reach, engagement). Monitor social media trends, tools, and applications, and actively explore new ways to engage our audience. Analyze social media data and metrics to track performance, identify insights, and optimize future campaigns. Engage with the online community, respond to comments and messages, and foster a positive and interactive environment. Collaborate with the marketing, design, and development teams to ensure cohesive messaging and campaign execution. Stay up-to-date with the latest gaming industry news and trends to ensure relevant and timely content. Qualifications: Minimum of 1 year of hands-on experience in digital marketing, specifically in social media management and paid advertising. Proven experience in creating and managing successful social media campaigns. Demonstrable experience in producing engaging video and image content for social media. Strong understanding of various social media platforms, their algorithms, and best practices. Proficiency in social media management tools and analytics platforms. Experience with paid social media advertising platforms (e.g., Facebook Ads Manager, Google Ads). Excellent written and verbal communication skills with a strong command of English. Creative mindset with an eye for design and detail. Ability to work independently and as part of a team in a fast-paced environment. A passion for gaming and an understanding of the gaming community is highly preferred. Bonus Points (Not Mandatory, But a Plus): Experience in the gaming industry. Familiarity with graphic design software (e.g., Adobe Photoshop, Canva) and video editing tools (e.g., Adobe Premiere Pro, CapCut). Experience with community management on platforms like Discord. What Game21 Offers: An exciting opportunity to work in the vibrant and growing gaming industry. A collaborative and supportive work environment. Opportunity to make a significant impact on the company's brand presence. Competitive salary and benefits package. Opportunities for professional growth and development. How to Apply: Interested candidates are invited to submit their resume along with a cover letter detailing their relevant experience and a portfolio or links to social media campaigns they have managed. Please send your application to support@game21.in Game21 is an equal opportunity employer and values diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.