Social Media Manager

Company Description

CosaNostra Live Entertainment Pvt Ltd is a vibrant live events & entertainment youth community dedicated to fostering a dynamic space for artists, content creators, brands and audiences to connect and collaborate. The company's mission is to create a platform where every talent is celebrated, every interest is valued and every brand can effectively reach its target audience. CosaNostra Live is a safe haven for expression, drawing inspiration from the evolving landscape of live entertainment to provide unforgettable experiences that leave a lasting impact.

Job Summary:

The Social Media Manager will be responsible for creating compelling and engaging content across various platforms to build brand awareness, drive audience engagement and support marketing initiatives. This role requires a creative and strategic thinker with a strong understanding of social media trends, content marketing best practices, and the ability to adapt to a fast-paced live entertainment environment.

Responsibilities:

• Social Media Management:

• Develop and execute social media strategies to increase brand awareness and engagement across platforms (e.g., Instagram, Facebook, Twitter, YouTube etc). 
• Create and schedule engaging social media content, including text posts, images, videos and stories.
• Monitor social media trends, competitor activity and audience feedback to optimize content and engagement.
• Manage social media communities, responding to comments and messages in a timely and professional manner.
• Analyze social media performance metrics and provide regular reports on key insights and recommendations.

• Content Creation:

• Write compelling and informative content for various platforms, including blog posts, website copy, newsletters, captions and marketing materials.
• Develop and maintain a consistent brand voice and tone across all content.
• Conduct thorough research on industry trends and topics to create high-quality, relevant content.
• Collaborate with the marketing and creative teams to develop content strategies and campaigns.
• Create engaging video scripts and assist in the production of video content.

• Content Strategy & Planning

• Develop and maintain a content calendar to ensure consistent and timely content delivery.
• Brainstorm and pitch creative content ideas that align with the company's brand and goals.
• Stay up-to-date on the latest content marketing and social media trends.
• Optimize content for SEO.

• Community Engagement:

• Encourage and build a strong online community.
• Interact with fans and followers in a way that promotes brand loyalty.

Qualifications:

• Bachelor's degree in Marketing, Communications, Journalism or a related field.
• Proven experience in social media management and content creation. 
• Strong writing and editing skills with a keen eye for detail. 
• Excellent understanding of social media platforms and trends.
• Proficiency in social media management tools and analytics platforms.
• Ability to work independently and as part of a team. 
• Strong organizational and time-management skills.
• Passion for the entertainment industry.
• Experience with SEO best practices.
• Video editing and production experience is a plus.

Desired Skills:

• Familiarity with graphic design principles and tools (e.g., Canva, Adobe Creative Suite).
• Experience with video editing software.
• Knowledge of SEO best practices.
• A strong understanding of the companies target demographic.