Social Media Manager

Position

Location

Working Hours

Off Days

Salary

Job Overview

Social Media Manager

Key Responsibilities

Social Media Content & Strategy

• Develop and maintain monthly social media calendars for multiple in-house and client brands.
• Plan and write content (posts, reels, carousels, shorts, stories, scripts) aligned with campaign goals.
• Ensure a balance between engagement, brand storytelling, and sales-driven messaging.

Team Coordination & Execution

• Act as a 

  central coordinator

   between Art Director, design team, video editors, and strategy leads.
• Translate creative briefs into actionable deliverables and ensure timely execution.
• Own the delivery process from concept to final post upload.

Intern Team Management

• Hire, train, and manage social media interns working under your supervision.
• Allocate daily tasks, provide feedback, and monitor performance for learning and growth.

Ad-Friendly Creative Support

• Write ad copy and creatives optimized for Meta Ads (traffic, lead gen, engagement).
• Work closely with the ads team to develop high-performing content variants for campaigns.
• Understand Meta Business Suite, audiences, and post boosting basics.

Community & Brand Building

• Oversee day-to-day engagement (DMs, comments, messages) with team support.
• Curate trends, UGC, influencer mentions, and viral formats for brand advantage.
• Plan and suggest campaign ideas (giveaways, hooks, collabs) to grow online presence.

Reporting & Analytics

• Monitor weekly and monthly analytics using Instagram/Facebook insights or other tools.
• Prepare performance reports with actionable takeaways for team and client reviews.
• Constantly suggest optimization techniques based on data and trends.

Requirements

• 1–3 years of experience in social media content management, preferably in an agency setup.
• Excellent command over English (writing, scripting, copywriting).
• Understanding of Meta platforms, formats, post types, and ad basics.
• Strong coordination skills to manage internal creative teams and external expectations.
• Ability to multitask, take initiative, and handle pressure with deadlines.
• Prior experience managing or mentoring interns is a plus.

Bonus Skills (Good to Have)

• Canva / Photoshop basics for urgent post requirements
• Knowledge of influencer marketing, brand collaborations
• Awareness of paid ads formats, budgeting, and ad tracking

Why Join Branding 360 Neo Pvt. Ltd.?

• Creative liberty to shape brand narratives across sectors
• Leadership exposure and team management opportunities
• A vibrant office culture driven by innovation and execution
• Fast growth agency working with premium brands from across India

How to Apply

admin@branding360.in

"Application for Social Media Manager – Lucknow"

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Join the team at Branding 360 Neo Pvt. Ltd. – where ideas turn into impact.