Job
Description
Bajaao.com is seeking a dynamic and creative Social Media Manager to oversee and elevate our brand's presence across platforms like Instagram, X (formerly Twitter), LinkedIn, and TikTok. This role is pivotal in crafting engaging content, fostering community interaction, and aligning social strategies with our business objectives. 🛠️ Key Responsibilities Content Planning & Strategy: Develop and implement comprehensive social media strategies to enhance brand visibility, audience engagement, and alignment with business goals. Scriptwriting & Directing: Create compelling scripts and oversee the production of videos and other multimedia content, ensuring alignment with brand voice and objectives. Content Creation & Curation: Produce and manage a mix of original and curated content, including text, images, and videos, ensuring consistency with the brand's voice and objectives. Community Engagement: Monitor, respond to, and engage with followers, fostering a positive community and addressing inquiries or feedback promptly. Campaign Management: Plan and execute social media campaigns, promotions, and contests to drive engagement and brand awareness. Analytics & Reporting: Utilize analytics tools to track performance metrics, assess ROI, and adjust strategies accordingly. Trend Monitoring: Stay updated with the latest social media trends, platform updates, and industry best practices to keep the brand's social presence relevant and effective. Collaboration: Work closely with marketing, sales, and customer service teams to ensure cohesive messaging and branding across all channels. 🎯 Desired Skills & Qualifications Experience: 3–5 years in social media management or digital marketing, with a proven track record of successful campaigns. Education: Bachelor’s degree in Marketing, Communications, Journalism, or a related field. Technical Proficiency: Familiarity with social media management tools (e.g., Hootsuite, Buffer), analytics platforms, and content creation tools (e.g., Canva, Adobe Creative Suite). Communication Skills: Excellent written and verbal communication abilities, with a keen eye for detail and creativity. Analytical Mindset: Ability to interpret data and analytics to inform strategy and decision-making. Adaptability: Stay agile and responsive to changing social media landscapes and audience preferences. 💼 Additional Information Location: Work from Office role is based in Mumbai, Maharashtra, India. Compensation: Competitive salary commensurate with experience. Benefits: Health insurance, paid time off, and opportunities for professional development. Show more Show less
