SEO Specialist

About the Role

We are seeking a results-driven, analytical, and creative SEO Specialist with 3 to 5 years of hands-on experience in managing advanced SEO strategies. You will be responsible for driving organic growth through on-page, off-page, and technical SEO efforts. This role requires deep knowledge of the latest SEO trends in 2025, including AI-powered search, voice search optimization, E-E-A-T, and Google's evolving algorithm updates.

Key Responsibilities

• Develop and execute advanced SEO strategies to increase organic visibility and SERP rankings
• Conduct comprehensive keyword research aligned with user intent, AI search models, and competitor analysis
• Optimize existing and new web content for search engines and user experience (UX/UI & Core Web Vitals)
• Perform technical SEO audits using tools like Screaming Frog, Ahrefs, SEMrush, and Google Search Console
• Collaborate with content, development, and design teams to implement SEO best practices
• Monitor and analyze website performance metrics, providing regular reports with actionable insights
• Stay updated on algorithm changes (Google, Bing, AI Search Engines) and proactively adjust strategies
• Build high-quality backlinks through ethical link-building and digital PR strategies
• Leverage AI and automation tools to improve efficiency in SEO execution and reporting
• Implement schema markup and structured data to improve search appearance

Required Skills & Qualifications

• Bachelor’s degree in Marketing, Digital Media, IT, or a related field
• proven SEO experience with demonstrable success in driving organic growth
• Strong knowledge of Google algorithms (including recent AI integration in search behavior)
• Proficiency in SEO tools (e.g., SEMrush, Ahrefs, Screaming Frog, Moz, Google Analytics 4, GSC)
• Technical SEO expertise including indexing, crawling, sitemaps, mobile-first optimization, etc.
• Experience with CMS platforms (WordPress, Shopify, Webflow, etc.)
• Familiarity with HTML, CSS, and JavaScript as they relate to SEO
• Strong analytical and problem-solving skills
• Ability to work cross-functionally in a collaborative environment
• Excellent communication and project management skills

Nice to Have

• Knowledge of generative AI tools (e.g., ChatGPT, Jasper) for SEO content creation
• Experience with international or multilingual SEO
• Understanding of voice search optimization and zero-click results strategies
• Previous work in Gaming, e-commerce, travel or startup environments

Job Types: Full-time, Permanent

Pay: ₹30,000.00 - ₹60,000.00 per month

Work Location: In person