Job
Description
We are seeking a highly skilled and experienced Media Manager to join our team as an Amazon Paid Search specialist. As a Media Manager, you will play a crucial role in driving our paid search advertising strategy on the Amazon platform. You will be responsible for managing campaigns, optimizing performance, delivering impactful results, and providing excellent client servicing to maximize our presence and revenue on Amazon. Responsibilities: Develop and monitor effective paid search campaigns on Amazon & other retail media platforms, utilizing best practices and industry trends to drive traffic, sales, and revenue growth. Conduct thorough keyword research and campaign analysis to identify high-potential search terms and optimize keyword targeting for optimal performance. Monitor consumer conversion funnel, including click-through rates (CTR), conversion rates, return on ad spend (ROAS), and overall campaign profitability, driving business growth. Implement bid management strategies and optimizations to maximize campaign performance within budgetary constraints. Lead client relationships to map business first thinking & create custom media strategies to meet business objectives. Collaborate with cross-functional teams, including marketing, product, and sales, to align paid search strategies with broader business objectives. Provide exceptional client servicing by understanding client goals, addressing inquiries, and delivering regular performance updates and recommendations. Proactively anticipate and resolve client issues, ensuring client satisfaction and maintaining strong client relationships. Stay up to date with industry trends, algorithm updates, and platform changes related to Amazon paid search, and proactively implement best practices and new features. Conduct competitor analysis to identify opportunities and strategies to gain a competitive edge in the Amazon marketplace. Generate regular reports and provide data-driven insights on campaign performance, key metrics, and recommendations for optimization to stakeholders and management. Qualifications: bachelors degree in marketing, Advertising, Business, or a related field. Proven experience as a Media Manager or similar role, with a strong focus on managing Amazon paid search campaigns with 8+ years of experience. In-depth knowledge and understanding of Amazon Advertising platform, including Sponsored Products, Sponsored Brands, and Sponsored Display. Proficient in utilizing Amazon advertising tools, such as Amazon Advertising Console and Amazon Marketing Services (AMS). Strong analytical skills with the ability to interpret campaign data, identify trends, and make data-driven decisions to optimize performance. Experience with bid management tools and campaign optimization strategies to maximize return on investment (ROI). Other marketplace experience & knowledge is a plus Flipkart, Noon, Q-comm platforms. Exceptional attention to detail, with the ability to manage multiple campaigns simultaneously and deliver high-quality work within deadlines. Excellent communication, interpersonal, and client servicing skills, with the ability to build strong client relationships, effectively address inquiries, and provide timely updates and recommendations. Self-motivated, proactive, and able to work independently with minimal supervision. Prior experience in e-commerce is a must. If you are a results-driven professional with a passion for paid search advertising, expertise in the Amazon ecosystem, and exceptional client servicing skills, we would love to hear from you. Join our team and be a key player in driving our Amazon paid search strategy to new heights
