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Job Description

Role Overview: The Senior Design Manager for line of business will spearhead the design and user experience of all customer-facing airline platforms, including websites, mobile apps, and self-service kiosks. This role combines hands-on design expertise with strategic collaboration to deliver seamless, engaging user experiences that drive satisfaction, loyalty, and conversion. Key Responsibilities: Design Leadership: Lead the end-to-end design process for B2C digital platforms, ensuring user-centric and visually appealing experiences. Create innovative, intuitive designs that streamline complex booking and travel processes. Develop and maintain scalable design systems to ensure consistency across all B2C touchpoints. User-Centered Design: Conduct user research to understand customer needs, pain points, and behaviors. Translate research findings into personas, journey maps, and design strategies that enhance the overall experience. Use usability testing insights to refine designs and deliver seamless interfaces. Product Enhancement: Continuously evaluate and improve existing B2C products based on evolving customer expectations. Work with product managers to prioritize enhancements that drive measurable results. Collaboration & Stakeholder Management: Partner with teams across marketing, IT, and customer service to align design efforts with broader business goals. Represent LOB product design in stakeholder meetings and communicate design concepts effectively. Team Collaboration & Mentorship: Collaborate with fellow designers, researchers, and developers to ensure smooth project delivery. Guide junior designers and encourage a culture of innovation, collaboration, and user-centered thinking. Required Skills and Qualifications: Technical Skills: Deep expertise in B2C product design focused on creating intuitive, engaging, and conversion-optimized experiences. Proficiency with Figma, Adobe XD, Sketch, and prototyping tools. Strong knowledge of responsive design, interaction design, and mobile-first principles. Hands-on experience with A/B testing, analytics, and performance optimization. Leadership & Communication: Ability to manage multiple design projects effectively. Strong communication skills to present and advocate design ideas with influence. Experience & Education: Minimum 10 years of experience in UI/UX, including 1+ years focused on B2C product design. And 1+ year of experience in people management. Industry experience in domains with complex user journeys (e.g., travel, aviation, or e-commerce). Bachelor’s or Master’s degree in Design, Human-Computer Interaction, or a related field. Key Attributes: Strategic, customer-focused mindset with a strong foundation in UX principles. Analytical and data-informed approach to problem-solving. Detail-oriented with a passion for crafting meaningful user experiences. At IndiGo, we believe in the innate strength of an energetic, diverse, and inclusive workforce, where the viewpoints and life experiences of our employees help us foster strong connection with all our customers. Our diversity equity and inclusion efforts are designed to attract, nurture, and advance the lives of our employees and customers irrespective of their, but not limited to, gender, race, color, religion, caste, creed, ethnicity, origin, language, social and economic status, sexual orientation, persons with disabilities, nationality, age, marital and maternity status. IndiGo does not charge fees for Job Interviews, Registration, Verification or Offer Letters. All Official communication will be from verified IndiGo IDs (e.g., xxx@goindigo.in). Please report any fake job offer to eco.goindigo.in 'At IndiGo we are committed to fostering an inclusive and equitable workplace. All employment decisions are made solely on the basis of merit and qualifications, without regard to a candidate’s gender, race, color, religion, caste, creed, ethnicity, language, sexual orientation, marital status, maternity status, disability, or social and economic background’

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