Senior Copywriter

We are looking for a talented and experienced Senior Copywriter to lead content creation across multiple platforms and campaigns. The ideal candidate will be responsible for crafting compelling copy, developing content strategies, and collaborating with designers to bring creative ideas to life. You must have a strong grasp of brand voice, storytelling, and digital trends, with the ability to transform complex ideas into clear, persuasive messaging.

Key Responsibilities:

• Create high-impact copy for digital and print media, including websites, social media, ads, video, and more.
• Develop and execute effective content strategies and calendars in line with marketing objectives and brand guidelines.
• Collaborate closely with the design team to conceptualise and execute creative campaigns, offering guidance on content flow and visual alignment.
• Translate client briefs or internal ideas into engaging and strategic copy that drives action and builds brand awareness.
• Ensure consistency in tone, voice, and messaging across all content channels.
• Stay updated with trends in content marketing, digital storytelling, and consumer behaviour.

Required Skills & Qualifications:

• Bachelor's degree in Mass Communication/English/ or related field.
• Proven experience (3+ years) in copywriting and content strategy.
• Strong portfolio showcasing a range of writing styles and campaign types.
• Expertise in content creation and planning, with a sharp eye for grammar, tone, and structure.
• Ability to work collaboratively with design and marketing teams.
• Experience in writing for different mediums including web, email, social, and print.
• Excellent communication, time management, and multitasking skills.
• Experience with brand strategy and positioning.
• Proven work experience as a Sr. Copywriter, Content Strategist, or similar role.