Primary Job Title: Senior Content Writer – SaaS & B2B TechA fast-growing organisation in the B2B SaaS and IT product sector, building cloud-native communication and enterprise software solutions for global customers. We seek a senior, on-site content specialist based in India to shape product storytelling, drive organic visibility, and convert technical value into customer-facing content.Role & Responsibilities

Own end-to-end content for SaaS products: plan, write, edit, and publish product pages, blogs, whitepapers, case studies, and knowledge-base articles.
Translate technical product specs and engineering inputs into clear, persuasive copy that resonates with technical buyers and non-technical stakeholders.
Develop and manage an editorial calendar aligned with product launches, GTM campaigns, and SEO priorities.
Apply SEO best practices and keyword research to increase organic traffic and SERP rankings for targeted product topics.
Collaborate with Product, Engineering, Design, and Sales to ensure messaging consistency across website, docs, and sales enablement assets.
Measure content performance using analytics, iterate on messaging based on data, and mentor junior writers on content quality and workflows.

Skills & Qualifications

Must-Have

Proven portfolio of SaaS / IT product content: product pages, technical articles, and case studies.
Strong command of SEO-driven content creation and keyword optimisation.
Experience working directly with product and engineering teams to produce accurate technical content.
Excellent written English with strong editorial skills and attention to detail.
Hands-on experience with CMS platforms (WordPress or Contentful) and content publishing workflows.
On-site presence in India and ability to operate within an in-office collaboration model.

Preferred

Experience with analytics tools to track content KPIs and inform content strategy.
Familiarity with product marketing frameworks and sales enablement content (battlecards, one-pagers).
Exposure to developer-focused content or API documentation.

Benefits & Culture Highlights

Collaborative, product-led engineering environment with close cross-functional partnership.
Clear career growth path for content professionals into product marketing and content leadership roles.
Hands-on role with measurable impact on product adoption and organic growth.

We are looking for a confident storyteller who can convert technical complexity into clear business value for customers. If you are passionate about SaaS product messaging, own editorial outcomes, and thrive in an on-site team environment in India, we'd love to see your portfolio and samples.
Skills: sales,technical writing,it,google analytics,b2b,content strategy,wordpress,analytics,saas,seo

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Senior Content Writer - (INTO IT AND SAAS PRODUCT)