Senior Analyst - Performance Marketing

1 years

3 - 4 Lacs

Posted:2 weeks ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Role Type: Full-TimeLocation: Bangalore – On-siteExperience: 1-2 years

About Us

Hi! We are Wirality!A new breed of agency that's Independent, brave and growth driven.Our fundamental belief is that there are brands and consumers, and then there is theinternet, that connects the two like a bridge. We operate on this bridge, bridging the gapbetween the two by understanding cultural behavior.We achieve this through our philosophy of ART X MATH. Where an integrated approach ofcreative & media, helps us deliver an incrementally higher ROI.

About The Job

As a paid media strategist, you will brainstorm and create paid marketing campaigns andstrategies for all clients at Wirality, ranging from startups to fintech, edtech, FMCG as wellas businesses from a multitude of industries and walks of life. You will work extensively onnew pitches as well as working on current projects and accounts.You will need to be someone who thinks strategically as well as has a solid background ofunderstanding how communication can play an integral role in digital marketing andfollowing systems set in and improving them to improve results for all our client partners.You will need to be strategic, creative and analytical in equal measure.Measurement metrics like sales, cost per sale, CTR’s, assisted conversions, DSP’s and CPA’s should be a part of your everyday dictionary.

Key Technical Requirements

  • You should have a track record of running performance marketing campaigns for
  • different clients across industries (the length and breadth of the clients is less important. What you managed to do and how you implemented things is more critical)
  • Communicate and collaborate with the creative team in terms of creating
  • communication routes and plans for communicating across different platforms for

Performance Marketing

  • Your knowledge of the specific nature of the platform and how communication can be used as per the nature of every platform is critical.
  • Having some experience of having worked on pitches for performance marketing.
  • mandates only or mandates across all digital marketing spectrums.
  • Your presentation skills are ever improving and you’re able to communicate key.
  • points in terms of navigating a pitch in the right direction.

Pre Requisites

  • Never ending will and hunger to learn and grow
  • Keen understanding of people, consumer behavior and cultures which flow into work
  • Working with people and learning from everyone and bringing everyone together
  • Individual desire and tangible goals which helps you evolve
  • Your life should revolve predominantly around your professional desires to improve and grow.

Qualifications

  • 2 years of experience, (2 years of agency experience would be preferred)
  • Ability to work on Google Sheets, Google Docs and Slides (in depth)
  • Understanding of the end to end intricacies of Meta Business Manager, Ads Manager
  • and Google Ads and Google Analytics
  • An understanding of SEO would be great
  • Understanding of Google Data Studio and other platforms and apps like Hotjar, Crazy
  • Egg and measurement/reporting platforms would be great.

Other Requirements

  • Ability to commute to work
  • Get us all tea (Just kidding, we drink coffee)

The Platinum Rules For Working Here Are

  • Lead by example
  • EQ over IQ
  • Solution over problem

How To Apply

  • Send your CV + cover note to hr@wirality.co
  • Attach your body of work or case studies
  • Tell us why you want to work with us
Our Hiring Flow
  • Resume Shortlisting – We look for experience, creativity, and attention to detail.
  • Screening Call – A quick vibe check to understand your background and expectations.
  • Assignment Round – A short design adaptation task to showcase your craft. Initial
  • Interview – Walk us through your portfolio and design thought process.
  • Final Interview – A conversation with our Founder about vision, culture, and fit.
  • Offer & Onboarding – If it’s a match, we make it official!

Note: Due to overwhelming responses in the past, only shortlisted applicants will be responded to.

Skills: hotjar,meta business manager,google analytics,data analytics,ads manager,google data studio,analytical skills,data analysis,crazy egg,google sheets,pitches communication,crazyegg,performance marketing,digital marketing,facebook and google ads,social media marketing,google ads,paid advertising,measurement reporting,communication,seo,creative collboration,campaign strategy development,strategic thinking

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